Fall is coming early to The CW as the Nexstar network premieres three of its fall comedies later this month, in the middle of summer. Read the whole story
Amid an uncertain TV ad marketplace, including disruptive strikes, NBCU has finished its upfront deal-making "roughly in line with" results of last year, company … Read the whole story
Research from 2022 shows unscripted programming has a greater share of total day time viewed among CBS, ABC, and NBC. Comparatively, unscripted and other … Read the whole story
At least, that's what the first trailer for the new Fox prime-time animated series swears. Watch it, and you can be the judge. Read the whole story
"I love that we're this independent production being absolutely independent about how it gets out there as well," says Kurt Andersen, author of the … Read the whole story
Mike Welch will succeed Dominic Joseph as Captify CEO. The appointment cements the concept of search and CTV as a strong ad strategy. Read the whole story
Excessive repetition on streaming services isn't just annoying -- it depresses purchase intent, a new test by Magna confirms. Read the whole story
Consumers keep pushing to make streaming cutbacks. But streaming platform owners may need a plan. Consolidation would be a good trend, distribution-wise, for consumers. … Read the whole story
Conference case history: How Cicis Pizza bounced back from debilitating losses, bankruptcy and store closings. Read the whole story