Although the writers' and actors' strike plagued broadcast TV platforms for most of the early fall season, viewing more than recovered in November. Read the whole story

Expect more streaming platform aggregators to take on companies like Roku -- especially longtime cable TV operators, predicts Pivotal Research Group. Read the whole story

The deal would presumably continue aggressive expansion of Prime Video's live-sports streaming offerings. Read the whole story

Streamers are investing in metrics to get an edge in the intense battle for ad dollars. Read the whole story

"Hispanic media already commands 68.3% of multicultural media spend and accounts for more than double the combined share of the other two multiethnic demographics," … Read the whole story

Competitive legacy TV brands looking to gain the reach they are losing on linear TV face another battle ahead as the streaming market matures … Read the whole story

The first two parts of my countdown of the best 40 TV shows of 2023, which included #40-21, contained a wide variety of program … Read the whole story