Disney/ESPN is in the 10th year of a 12-year, multibillion-dollar deal for the CFP. Read the whole story

Two big holiday weekends helped push yearly domestic theater revenue higher. Film TV spend was up 11% to $1.23 billion. Read the whole story

WBD already had a 35% stake in Turkey's first local SVOD. Read the whole story

The rebranded FAST launched last February with 210 channels. Read the whole story

Flywheel's digital commerce data will be integrated into Omnicom's AI-powered operating system, Omni, says Duncan Painter, who will serve as CEO of the new … Read the whole story

The ease and immediacy of newer platforms, and the communities they facilitate, are driving a shift in behavior. Read the whole story

The work is part of the telecom company's ongoing effort to highlight services, rather than products. Read the whole story

That's what Republican Presidential candidate Vivek Ramaswamy said, pulling an ad that aimed to soften his brutal attack-dog image. Read the whole story

There are few things as subjective as picking the best TV shows of the year. While most lists contain a half dozen or so … Read the whole story

It's mostly about the streaming-only bundle, seemingly in growing demand for modern entertainment consumers. Some of this might happen among streaming platform owners themselves. Read the whole story

MediaPost is beginning the New Year by welcoming back "MADblog," if in name only. Speaking of names, Barbara Lippert is coming back to write … Read the whole story

Listening to Ramon Jones, EVP/CMO of Nationwide Mutual Insurance Company, describe business, one might think this year's mighty buzzword will be collaboration. Read the whole story

Welcome to 2024 and the next phase in cookieless ad targeting: a focus on cost and the ability to stitch together a variety of … Read the whole story