"Linear is still the primary channel for mass marketing and a pivotal component for legacy players -- it's shrinking but not going away anytime … Read the whole story

EDO Ad EnGage estimates $2.1 million in national TV ad spend for the film's entire campaign - well below even modest ad spend for … Read the whole story

Viewership for the women's final between Iowa and South Carolina was 21% higher than the men's championship game between University of Connecticut and Purdue … Read the whole story

A draft version of a letter endorsed by ABC, CBS, CNN, NBC and Fox News reads: "We, the undersigned national news organizations, urge the … Read the whole story

Something's rotten in Gerry's Indiana. They claimed the issues were distance and family, but many married couples live apart and make it work. Read the whole story