Television News Daily
Friday, June 14, 2024
  • NBA Finals Ad Sales Soar 40% On Flat Viewing

    National TV ad revenues are up 40% vs. a year ago to $107.9 million on ABC through three games, according to EDO Ad EnGage. … Read the whole story

  • IAS Increases Ad Transparency Ahead Of Cannes

    The latest partnerships with Reddit and Pinterest, announced Thursday, connect the dots for advertisers of the social news network by providing more information in … Read the whole story

  • App Behavior Identifies Multicultural Nuances Using Massive Household Graph

    App Science has entered into a multi-year contract with Pivot Marketing Group to support clients including Toyota Motor North America by using millions of … Read the whole story

  • Katie Grimes, Sha'Carri Richardson Star In Powerade's Olympics Campaign

    Olympic swimmer Katie Grimes stars in campaign that include activations running across TV, digital, social media, and retail marketing channels, Read the whole story

  • AAF Announces New Board Roles

    The American Advertising Federation has appointed Jack Bamberger, general manager of agency business for TikTok U.S., as its new board chair.  Jacki Kelley, executive … Read the whole story

  • National TV Ad Revenue Forecast To Sink 2.7% In 2024

    Linear national TV ad revenue from broadcast and cable TV networks will sink 2.7% to $27.5 billion this year, according to MoffettNathanson estimates, despite … Read the whole story

  • Media's Growing Monopolistic Moves - And Lesser Concerns

    Sony Pictures is buying Texas-based Alamo Drafthouse, the 7th-largest movie theater chain, It's the first time in half a century that a traditional Hollywood … Read the whole story