TVBlog
by Adam Buckman, Featured Columnist
While the Tonys and Emmys award achievements in two very different media, some of the reasons their audiences are small and declining are similar. Read the whole story
by Wayne Friedman
Netflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+. … Read the whole story
by Tanya Gazdik
Although ESPN delivered the most reach for automakers in May, industry impressions were down 28% year-over-year on the network, according to iSpot.tv. Read the whole story
by Tanya Gazdik
The company isn't saying why the donuts are not available in the United States and disappointed fans are reacting on social media. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Viewers might see far fewer TV-ready zingers and "gotcha" moments. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
CMOs in the B2B marketing space strongly believe what they do today will change in the near future, a LinkedIn study released at Cannes … Read the whole story
COMMENTARY
by Steve McClellan, Staff Writer
The campaign, called "Handshake Hunt," was created by agency Gut Sao Paulo for Brazilian online commerce giant Mercado Libre, which partnered with Brazilian TV … Read the whole story