While the Tonys and Emmys award achievements in two very different media, some of the reasons their audiences are small and declining are similar. Read the whole story
Netflix will average $70.44 in ad revenue per viewer -- well above all its competitors. Streamers seeing slow gains include Max, Peacock and Paramount+. … Read the whole story
Although ESPN delivered the most reach for automakers in May, industry impressions were down 28% year-over-year on the network, according to iSpot.tv. Read the whole story
The company isn't saying why the donuts are not available in the United States and disappointed fans are reacting on social media. Read the whole story
Viewers might see far fewer TV-ready zingers and "gotcha" moments. Read the whole story
CMOs in the B2B marketing space strongly believe what they do today will change in the near future, a LinkedIn study released at Cannes … Read the whole story
The campaign, called "Handshake Hunt," was created by agency Gut Sao Paulo for Brazilian online commerce giant Mercado Libre, which partnered with Brazilian TV … Read the whole story