The Paris Olympics helped pushed up viewing results significantly over the June period (2.5%) and the year-earlier July 2023 period (3.5%). Read the whole story

Amy Reinhard, president of advertising, says results were "in line with our expectations." Read the whole story

Netflix's series "Emily in Paris" will become shoppable through a feature called Shop with Google. Read the whole story

Black consumers seek culturally relevant content with authentic representation and storytelling that reflects their experiences. Read the whole story

A federal judge has dismissed former lawmaker George Santos's copyright infringement suit against Jimmy Kimmel over a series of prank videos that were aired … Read the whole story

To assist the DOJ, the Alliance submitted a white paper titled "How Google Abuses Its Position as a Market Dominant Platform to Strong-Arm News … Read the whole story

TV advertising will come "during high-viewership moments, including high-trafficked prime-time programming" said a memo from the campaign, "as well as sporting events," according to … Read the whole story

Until Jan. 6, 2021, America had experienced the peaceful transfer of power. Last night, it witnessed the first altruistic, patriotic transfer during the opening … Read the whole story

Pilot discovered what consumers want and used geolocation and behavioral targeting and customer journey mapping to align channels and campaign timing with customer behavior … Read the whole story