The deal will work through the Roku Exchange, where advertisers can purchase streaming ad inventory. For the first time, it will allow real-time bidding … Read the whole story

YouTube says all daily global streaming viewing is now over one billion hours. In addition to sports, there has also been a rise in … Read the whole story

Guideline, which operates Standard Media Index (SMI), SQAD, Lumina and other media-buying and planning data services, has named Vincent Mifsud CEO, succeeding Scott Kroll, … Read the whole story

"What you really need in the household is one objector - somebody to say, 'No, no, we can't turn it off'," Walt Disney CFO … Read the whole story