For the full year, U.S. advertising was up 2% (to $1.8 billion) in the U.S. and 5% higher in Mexico (to $1.3 billion). Read the whole story
Titled "Somebody," the ad received a No. 1 score with its message of imparting self-esteem to children. Read the whole story
The telecom wants to be the internet provider fo 1.5 million locations by year's end. Read the whole story
Among podcast listeners under 30, 65% prefer to watch podcasts as a piece of video content, research finds. For many that means YouTube. What … Read the whole story
Marketers have increased the number of campaigns they run, but face many more challenges with budgets, technical capabilities and analyzing and explaining outcomes to … Read the whole story