TVBlog
by Adam Buckman, Featured Columnist
What happens when a man is handpicked by a telemarketer for the devil to become a bounty hunter for escapees from hell? Read the whole story
by Joe Mandese
The study is expected to presume the marketplace will consolidate from a multitude of contenders to two recognized ad "currencies," which is consistent with … Read the whole story
by Wayne Friedman
NFL Commissioner Roger Goodell has already said the league's current deals with Fox, CBS, NBC, ABC/ESPN and Amazon Prime Video are "undervalued." The NFL … Read the whole story
by Colin Kirkland
Samsung Ads has launched "GameBreaks," an interactive ad format that advertisers in the U.S. and Canada can use to turn passive ads playable on … Read the whole story
by Sarah Mahoney
The company reports a $1.27 billion loss as sales decline again. Read the whole story
by Steve McClellan
The selections followed a formal review that began last year and was managed by ID Comms. Read the whole story
by Laurie Sullivan
Measurement tools and partnerships were added with IAS and Kantar as well as verification companies DoubleVerify and Nielsen to support purchase intent, frequency metrics, … Read the whole story
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by Fern Siegel
He will continue to lead creative for Apple TV+, Mac, iPad and holiday campaigns through 2025. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
With a wide range of public U.S. companies, especially direct-first companies and some law firms, now bending the knee to the Trump Administration, one … Read the whole story