Amazon Prime's reality show "Beast Games: Strong vs. Smart," owned and hosted by top YouTube content creator MrBeast, will integrate Starbucks into various participant … Read the whole story

Disney's global box-office sales exceeded $6 billion for the year - the first studio to hit that level since 2019. National TV ad spend … Read the whole story

Screen time is the single biggest source of tension in modern households, particularly among parents of Gen Alpha and the emerging Gen Beta. Read the whole story

Bari Weiss, editor in chief of CBS News, told the press it was necessary for the "integrity" of the news to do more. She … Read the whole story

Fraud across programmatic media buying and ad serving continues, although industry execs claim they are making efforts to prevent it through automated ad buying. Read the whole story

My "It's Moron Again In America" column about Canada using Ronald Reagan in an ad countering Trump's erratic tariffs policy was the most-read blog … Read the whole story

Google has finalized the minimum audience size to which advertisers could remarket, reducing the number to 100 active users across all networks and audience … Read the whole story