Marketing & PR Execs Blame Social Media For Spreading False Info

Newswhip’s “Real Problems, Real-Time Solutions” report reveals that 23.3% of public relations and marketing executives said misinformation about their brands and industries was the most significant risk to brand reputation, more prominent than the COVID-19 pandemic (18.7%), data breaches (17.2%) or labor relations (15.7%). According to the report, 79.3% of respondents believe social media is the leading offender of misinformation.