45 events found

  • September 07
    • New York, New York
      Sept. 7, 2016 - Sept. 9, 2016

      Digital Media Strategies USA

      Conference/Events
      Tags: Marketing

      Digital Media Strategies USA is a day of work and note-taking, leaving aside PR and buzzwords to deliver transparent, data-rich case studies and discussions covering new business models and revenue streams, mobile monetization, digital video, programmatic and native advertising, advertising metrics, audience development, technology, data and organisational transformation.

      Read more

      https://go.evvnt.com/54149-0
  • September 13
  • September 14
    • New York, New York
      Sept. 14, 2016 - Sept. 14, 2016

      Hispanic Sports Marketing Forum

      Conference/Events ★ Featured
      Tags: Advertising Marketing

      MediaPost and Portada are combining forces on September 14, in New York City to create a bigger and stronger Hispanic Sports Marketing Forum.

      WHO WILL YOU MEET? Everyone who matters in the multicultural and overall U.S. Sports Marketing scene. Including:  
      • Key Brand Marketers  
      • Major sports media buyers at agencies  
      • Top-notch content developers  
      • Senior Sports Media and Marketing Researchers Read more

      https://www.portada-online.com/events/hispanic-forum/
  • September 15
    • New York, New York
      Sept. 15, 2016 - Sept. 15, 2016

      Hispanic Advertising and Media Conference

      Conference/Events ★ Featured
      Tags: Advertising Marketing

      MediaPost and Portada are working together to make an even better 10th Annual Hispanic Advertising and Media Conference (Sept 15) and Hispanic Sports Marketing Forum (Sept. 14)! Both companies will be jointly producing, marketing and programming these major annual events. Benefit from MediaPost's unparallelled penetration in U.S. marketing and media and of Portada's unique positioning in Multiculticultural marketing.  Join us as we celebrate 10 years of excellence  at the 10th Annual Hispanic Advertising and Media Conference, the pre-eminent event for Hispanic and Multicultural marketers will be preceded by the Hispanic Sports Marketing Forum on Sept.14. MediaPost and Portada are renowned for connecting the best minds in multicultural marketing, media and tech to discuss the latest trends and changes in the marketplace. More than ever, these marquee multicultural marketing conferences produced by MediaPost and Portada will be can't-miss events. Read more

      https://www.portada-online.com/events/hispanic-conference/
    • Los Angeles, California
      Sept. 15, 2016 - Sept. 16, 2016

      Digital Marketing Innovation Summit

      Conference/Events

      The Digital Marketing Innovation Summit heads to Los Angeles this September 15 and 16 at the Sheraton Universal Hotel. This summit is a unique opportunity to connect with industry leading digital marketers at some of the world's biggest brands.

      Read more

      https://go.evvnt.com/62006-0
  • September 16
  • September 20
  • September 21
    • New York, New York
      Sept. 21, 2016

      FT Future of Marketing

      Conference/Events
      Tags: Marketing

      Join us on Wednesday, September 21 in New York for FT Future of Marketing and learn from cutting edge marketers on how to tackle the latest issues and challenges in this dynamic space.

      Read more

      http://atnd.it/54019-0
  • September 23
    • Westminster, International
      Sept. 23, 2016

      eSports 2016 Conference

      Conference/Events
      Tags: Marketing

      eSports Conference is the leading conference covering the business of eSports and live games. It is for C-Level executives in gaming companies engaged in eSports, investors, manufacturers, consultants, media companies and those involved with marketing businesses at scale.

      Read more

      http://esports2016.com
  • September 26
    • New York, New York
      Sept. 26, 2016 - Sept. 26, 2016

      OMMA Awards

      Awards/Nomination ★ Featured
      Tags: Advertising Advertising Week NY Marketing

      The OMMA Awards were created in 2004 to honor agencies and advertisers that push the potential of digital advertising. OMMA stands for Online Marketing Media and Advertising, and we are proud to have honored the best campaigns in the industry for more than 10 years. Read more

      http://www.mediapost.com/ommaawards/
    • New York, New York
      Sept. 26, 2016 - Sept. 27, 2016

      MMA SM2 Innovation Summit

      Conference/Events
      Tags: Ad Tech Advertising Advertising Week NY Marketing Mobile

      The Mobile Marketing Association (MMA) SM2 Innovation Summit brings together thirty-plus of the brightest thinkers, influencers and innovators to share insights on the ways mobile has forever changed the customer experience.The event will feature candid, deep presentations on the limitless mobile opportunity and how innovation can lead to both business transformation and marketing maturity. Read more

      http://www.mmaglobal.com/sm22016
    • Westminster, International
      Sept. 26, 2016

      Inbox Marketing eMail Conference

      Conference/Events
      Tags: Advertising Mobile

      Inbox Marketing Conference covers the latest technology, strategy and developments for email marketing, platforms and software.   This is an advanced conference attended by professionals involved with email, networking, IT and entrepreneurs. The convention will cover innovative and responsive email designs, new developments with email use, APIs, spam algorithms, SCL values, testing strategy, and others.

      Read more

      http://inboxmarketing.net
    • Copenhagen, International
      Sept. 26, 2016 - Sept. 28, 2016

      Sustainable Brands '16 Copenhagen

      Conference/Events
      Tags: Marketing

      Join nearly 500 global business leaders by attending breakout sessions, workshops, plenaries, evening events, and co-create sessions at SB’16 Copenhagen to share ideas and discover how to mobilize your brand to succeed in the new economy.

      Read more

      http://sbshare.co/1S8YDJJ
  • September 27
    • New York, New York
      Sept. 27, 2016 - Sept. 27, 2016

      OMMA Programmatic

      Conference/Events ★ Featured
      Tags: Advertising Advertising Week NY Marketing

      Programmatic advertising has had a rough year. Transparency, fraud, ad blocking, declining media revenue and even growing friction between marketers and their agencies – all somehow have implicated the rise in automated and real time ad platforms. And yet the money still flows; the increased role of data-driven automated media buying seems as inevitable as ever.

      What is the way forward for these technologies and techniques? At OMMA Programmatic, we ask how ad tech becomes part of the solution rather than the fall guy?

      We try to do the math:

      Can dynamic creative and programmatic native really solve for bad ad experiences and consumer blocking?

      Are the private exchanges solving for transparency, control and better media pricing?

      Can technology really solve for trust after the blockbuster ANA report on client/agency relationships?

      Have fraud and viewability safeguards really added up to better and more trustworthy inventory?

      How do you (should you) simplify a digital ad stack that almost seems to obfuscate by design?

      At OMMA Programmatic we press the ad tech industry on how it plans to solve for some of the very problems it helped create.

      Read more

      http://www.mediapost.com/ommaprogrammatic/
  • September 28
    • New York, New York
      Sept. 28, 2016 - Sept. 28, 2016

      OMMA Video

      Conference/Events ★ Featured
      Tags: Advertising Advertising Week NY Marketing


      There is no special screen. There is no prime “time”. There isn’t even an off switch. Video now is the media environment: distributed in every social feed, broadcast live and on demand on every phone, pushed from every media source. At OMMA Video we zero in on the game changes of brand storytelling: live broadcasting, social distribution, mobility. What are the new rules of video creation, scale, aesthetics and measurement when everyone has a streaming story to tell? Read more

      http://www.mediapost.com/ommavideo/
    • New York, New York
      Sept. 28, 2016 - Sept. 28, 2016

      OMMA VR/AR

      Conference/Events ★ Featured
      Tags: Advertising Advertising Week NY Marketing

      This ain’t your grandfather’s 3D. From virtual test drives to enhanced roller coaster rides, 360-degree travel previews to super-charged mixed reality sports viewing – marketers now have the tools to do more than just brand. They can build experiences that blow our minds. 

      Fine, But at At OMMA VR/AR we explore how marketers take Virtual and Augmented Reality from this mind-altering novelty phase into an opportunity to enrich branding, deepen consumer relationships and maybe even sell stuff. 

      We explore:

      How different types of VR/AR experiences map against specific brand goals.

      Where do you start…small?

      How to distribute experiences efficiently and connect VR/AR campaigns to other marketing platforms and programs.

      Who are the players and how should marketers and agencies vet them?

      Storytelling in 360 degrees

      Don your headset, plug in the surround sound. OMMA VR/AR immerses you in the new brand storytelling.

      Read more

      http://www.mediapost.com/ommavrar/
    • Westminster, International
      Sept. 28, 2016

      Holographic Summit

      Conference/Events
      Tags: Branded Entertainment Marketing

      The Holographic Summit is a unique business event. It leapfrogs virtual reality and augmented reality, discussing technologies for digital holograms without use of a wearable device.

       
      Read more

      http://holographicsummit.com
  • September 29
    • New York, New York
      Sept. 29, 2016 - Sept. 29, 2016

      OMMA Social

      Conference/Events ★ Featured
      Tags: Advertising Advertising Week NY Marketing

      In just a few short years social platforms have evolved from shared posts to paid ad vehicles and now to a universe of multimedia platforms that are defined by image, video and mobility. At OMMA Social we explore how marketers are leveraging and managing this explosion of innovation. Facebook and Twitter are rolling out new user features and ad opportunities, from video to new ad units. Which are worth trying?  Instagram quickly has become the mobile social juggernaut, but how can marketers harness image and video feed to best effect? And all social channels, from Snapchat to Facebook Messenger, are flexing their muscles as polished media redistribution platforms. How do sponsorships and brand messages fit into this new age newsstand? Read more

      http://www.mediapost.com/ommasocial/
    • New York, New York
      Sept. 29, 2016 - Sept. 29, 2016

      OMMA Bots & Chat

      Conference/Events ★ Featured
      Tags: Advertising Advertising Week NY Marketing

      Social has gone one-to-one. While the traditional posting feed remains core to social media, messaging apps have rocketed to the top of social app charts and usage. Yep, it’s personal now, and brands are looking fpr ways to become conversational. At OMMA Bots & Chat we explore the new marketing bot approach to customer service and interacting with consumers in more human-like ways in and out of social messaging apps.  These new channels of interaction require different approaches and even brand voices, let alone the technical challenges they pose. And even this early in the game we have seen some horrific examples of AI-driven chat bots going off the rails. This is not a realm marketers can enter without careful preparation. 

      We will explore: 

      What sort of faux conversations best serve specific brand goals? 

      What new skill sets and considerations do these systems require of marketing teams?

      Linking bot-driven channels to other marketing efforts

      Keeping your bot well behaved


      We bring you to the front lines of AI, automation and machine learning to see how bots can make a brand more human.

      Read more

      http://www.mediapost.com/ommabotsandchat/
  • October 04
  • October 06
  • October 10
  • October 12
  • October 16
    • New Paltz, New York
      Oct. 16, 2016 - Oct. 19, 2016

      TV Insider Summit

      Conference/Events ★ Featured
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      The great wave of data—driven, highly targeted, programmatic buying of audiences that has defined digital advertising in recent years is poised to redefine and redirect the mother lode of all advertising budgets – TV. At MediaPost's TV Insider Summit we clarify what the future will look like for what we used to call "TV." There has already emerged a complicated and diverse set of disciplines to manage the transition: “data-infused” segmentation leverages digital profiles to parse and hyper-target TV buys; addressable platforms can send specific ads to individual households during local avails; programmatic platforms automate the process of targeting ads towards specific TV inventory in real time. 

      At our TV Insider Summit we will tease out the differences among these approaches – how they work, complement or challenge incumbent methods of TV buying and selling. But most importantly, the TV Insider Summit will position leaders in the field to understand and influence the ways in which emerging technologies and techniques will redefine their field. Read more

      http://www.mediapost.com/tvinsidersummit/
  • October 18
    • New York, New York
      Oct. 18, 2016 - Oct. 19, 2016

      #DMWF New York - Digital Marketing World Forum

      Conference/Events
      Tags: Marketing

      #DMWF New York will be bringing together the worldwide marketing community for two days of thought leadership, insight and practical sessions looking at the challenges the digital future presents – alongside a whole host of networking opportunities with the USA’s most dynamic marketing professionals.

      Read more

      https://go.evvnt.com/64294-0
  • October 23
  • October 24
  • October 25
  • October 27
    • New York, New York
      Oct. 27, 2016 - Oct. 28, 2016

      The Incite Marketing Summit East 2016

      Conference/Events
      Tags: Marketing

      The Incite Marketing Summit brings together Chief Marketing Officers and other senior marketers from 60+ companies like Adidas, Mondelez, Penguin, HSBC, Clorox, General Electric, Toyota, Hershey, Charles Schwab, Ralph Lauren, StriVectin, Kohler and many more.

      Read more

      https://go.evvnt.com/58802-1
  • November 01
  • November 02
    • Los Angeles, California
      Nov. 2, 2016

      GABBCON Los Angeles Audience Based Buying Summit and Awards

      Conference/Events
      Tags: Ad Tech Advertising Marketing Media Buying/Selling Media Planning Mobile

      This year in Los Angeles we will discuss key challenges and opportunities facing the market including TV and Video measurement, Programmatic TV standards, viewability, ad-fraud, new video opportunities, attention as a currency, addressable TV and more. GABBCON will also host it's first annual Audience Based Buying Awards (GABBY's).  

      Read more

      http://gabbcon.com/event/los-angeles-2016/
    • Chicago, Illinois
      Nov. 2, 2016

      Mirren CEO Summit

      Conference/Events
      Tags: Advertising Marketing

      For two full days, agency CEOs and their leadership teams will address the most important issues in building an infrastructure for growth. With that goal, the summit is broken into Four Pillars of Growth: Model, Operations, Marketing and Leadership. Expect to be challenged. Expect to be inspired. Expect to leave with specific plans to drive yoru agency forward. Read more

      www.mirrenceosummit.com
    • Las Vegas, Nevada
      Nov. 2, 2016

      404 Conference

      Conference/Events
      Tags: Ad Tech Advertising Marketing

      Everybody brags about their achievements but nobody is brave enough to show the mistakes that led to them. Until now. Finally, here is a Digital Marketing and Website Development conference that is willing to reveal the blood, sweat, and tears behind success. Hear from marketing superheroes, kick-ass developers, and your daredevil peers about how failure is the mother of innovation. Read more

      www.404.digital
    • New York, New York
      Nov. 2, 2016 - Nov. 3, 2016

      ad:tech New York 2016

      Conference/Events
      Tags: Ad Tech Marketing

      ad:tech is the original industry authority for marketing and media technology, where marketing, technology and media communities assemble to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace. Read more

      https://go.evvnt.com/64676-6
  • November 03
    • Austin, Texas
      Nov. 3, 2016

      Rock Stars of Big Data Austin 2016

      Conference/Events
      Tags: Ad Tech Advertising

      Business departments know the promise of big data – and they want it! But newly minted data scientists can’t yet meet expectations, and technologies remain immature. That’s why November 3rd is your real-world answer. Come meet the experts who are grappling with and solving the problems you face in mining the value of big data. You literally can’t afford to miss the all new Rock Stars of Big Data 2016. Read more

      https://www.computer.org/web/rock-stars/big-data-2016
  • November 14
    • Las Vegas, Nevada
      Nov. 14, 2016

      EventTech 2016

      Conference/Events
      Tags: Marketing

      Join 1,000 marketers from across the Fortune 1000 and the most innovative marketing agencies to learn the hottest trends and test the latest gear. From software to hardware, across b-to-c and b-to-b, more than 100 classes cover it all: from activating GIFs, bloggers, mobile payment, Meerkat and geofencing to mastering viral videos, Snapchat, second screen, social listening, neromarketing, gamification...even particle photons. Read more

      http://atnd.it/45587-1
  • November 15
  • November 17
    • Denver, Colorado
      Nov. 17, 2016 - Nov. 17, 2016

      OMMA: Denver

      Conference/Events ★ Featured
      Tags: Advertising Marketing

      Sure, the entire media and marketing economy is in “crisis.” Media business models are imploding. Ad-tech is stalling. Media buying complexity is stifling. Privacy is compromised. Advertising effectiveness, the agency model itself, struggle to prove themselves.

      But what comes out the other end of these crises? What shape and character should and could the media landscape of 2021 take? 

      For a day, Mediapost engages the marketing, agency, content and tech worlds to peer beyond au courant hand wringing and imagine advertising five years out. How will the tech, the industries, the business and consumer relationships evolve?

      More to the point, what are the real opportunities in a marketing economy that surely will – must – change radically in the next few years?

      Read more

      http://www.mediapost.com/omma-denver/
  • January 09
    • Berkeley, California
      Jan. 9, 2017 - Jan. 13, 2017

      Visual Storytelling

      Seminar/Workshop
      Tags: Branded Content Internet Week Marketing Mobile

      Visual storytelling is a critical component in a brand’s strategy. To maintain a strong digital presence marketers and content creators must have the skills to produce visual stories with video, images, data and text. Join us for one intensive week to learn best-in-class techniques for producing great visuals that tell stories to the web and your social media networks. This is a  certificate earning workshop with  hands-on training in essential skills for producing visual content to a digital-first media environment.
      Read more

      https://multimedia.journalism.berkeley.edu/workshops/visual-storytelling/
  • February 13
    • Las Vegas, Nevada
      Feb. 13, 2017 - Feb. 16, 2017

      MarketingSherpa Summit 2017

      Conference/Events
      Tags: Branded Content Marketing Mobile

      MarketingSherpa Summit 2017 is the go-to forum for proven, practical and actionable customer-first marketing education from successful digital marketers and industry experts. Summit will cover topics and specialties spanning many facets of marketing including email, mobile, digital, data, content and social media marketing.

      Read more

      https://marketingsherpa.com/summit