Procter & Gamble says the bottle shape and overall product appearance of Luhns's dish detergent products are a little too similar to P&G's European-market Fairy Hand Dish Washing liquids.
"P&G has made significant investments in the innovations behind our Fairy Hand Dish Washing liquids. We take the intellectual property rights protecting these innovations very seriously." said Deborah P. Majoras, Chief Legal Officer, The Procter & Gamble Company, in a statement.
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