NBC has nearly sold out all of its most valuable Super Bowl inventory for the Feb. 5 game, reports
Adweek. Per NBC Sports, only a "handful of units" remain for the broadcast. An estimated 63
in-game slots were up for grabs; of these perhaps as few as six remain. While Fox commanded $3 million per spot a year ago, NBC has raised the bar to as high as $3.5 million.
