Gillette launched "Perfect Isn't Pretty," a
three-minute video starring Olympic athletes and their far-from-perfect lives. A 60-second version of the ad will run throughout the Summer
Olympics on NBC. The video stars Olympic swimmer Ning Zetao from China, cyclist Andy Tennant from the U.K., Brazilian soccer player Neymar Jr. and decathlete Ashton Eaton from the U.S. Each athlete
works hard, leaving little room for a personal life. Tennant argues with a girlfriend about training schedules; Neymar Jr. would rather spend time with his child, but falls asleep on the couch
post-workout. My favorite shot was Eaton getting up from his couch: He moved slowly and looked stiff. It's basically what I always look like after a long run. Created by
Grey New
York, the video also serves as a music video for Sia, whose song "Unstoppable," plays throughout the athletes' training and downtime.
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