• February 12, 2008

Gillette is adding two Nascar drivers, Clint Bowyer and Denny Hamlin, to the 2008 Gillette Young Guns team.

The pair--each of whom qualified for last season's Nascar's Chase for the Cup championship--was welcomed into the Gillette family as part of a ceremonial "first shave" fan event held during Speedweeks activities at Daytona International Speedway.

Gillette will jump start the 2008 Nascar season by unveiling a new Gillette Young Guns television campaign, entitled "Wresting Ring," during Fox's telecast of the 50th running of the Daytona 500 on Sunday. The creative will feature the Gillette Young Guns drivers, along with World Wrestling Entertainment superstar John Cena.

--Nina M. Lentini