• by Fern Siegel , December 3, 2008

The Hachette Filipacchi magazine has launched RadioWD, an Internet talk radio station, partnering with BlogTalk Radio. BTR, a free, Web-based radio talk show platform, allows any user with a phone and computer to host a live, interactive program.

Run by Woman's Day editors, RadioWD airs live, 30-minute talk shows each weekday that focus on health, food, finance, relationships and style. The magazine, a resource for 22 million women, will broadcast five shows: "Live Well Every Day," "In the Kitchen," "Healthy You," "Your Money Solutions" and "Everyday Style."

"The launch of our own online radio station underscores the Woman's Day commitment to innovation, and our continued mission to serve readers by delivering fresh, practical information on the issues that matter most," said Jane Chesnutt, senior vice president/editor in chief.

Listeners can call in and ask questions of editors and special guests beginning at 12:00 p.m. EST at www.blogtalkradio.com/radiowd, or access the magazine's site at www.womansday.com/radiowd.

"RadioWD connects our editors directly with our readers in a dynamic, interactive environment that brings blogging and discussion groups to the next level," adds Chesnutt.

People can also call 347-826-9774 to ask a question, or just listen to the live show via telephone. Podcasts of each past show are available at the sites and iTunes.

Alan Levy, CEO of BlogTalkRadio, called Woman's Day "a valued source" to those wanting information relevant to women. "This partnership further validates BlogTalkRadio's platform, which enables companies to be part of the online conversation and bring value to major media brands."