MediaDailyNews Editions for October 2019
MediaDailyNews - Thursday, Oct. 31, 2019
Combined Ad/Marketing Spending To Outpace Madison Avenue Estimates
Twitter Bans Political Ads: Says Political Speech Should Be 'Earned, Not Bought'
Donaton Jumping From Digitas To Hulu
Forrester: Media Agency Groups Taking Steps To 'Fend Off Looming In-House Threat'
Unpacking HBO Max: An Announcement In Nine Parts
Not A Trick: Candy Buyers Have Vastly Different Profiles
Viacom-CBS Merger Nears, Company Names Chief Revenue Executives
DR TV Trending Toward Longer Units, Use Of :45s Is Soaring
TV's 'Reach' Drifts Lower, Average Time Spent Per Network Rises
MediaDailyNews - Wednesday, Oct. 30, 2019
Ad Execs See Too Much Focus On D2C Brands, But Acknowledge They Are Innovating Media
PHD Plays Opossum, Integrates Google's Pixel 4 Into ABC's Prime-Time Lineup
Video Time Leaps Among Teens And Tweens, While TV-Set Screen Time Drops
Facebook Should Reject 'Demonstrably False' Political Ads, Sen. Warner Says
Few NFL Advertisers Score On The 'Informative' Metric For Viewers
WFA: Agency Relationships Hampered By Bad Briefs, Other Miscommunications
'USA Today' Redesigns Site, Introduces New Options For Advertisers
MediaDailyNews - Tuesday, Oct. 29, 2019
GroupM: Balkanization Makes Media Shops Even More Relevant
VaynerMedia Taps Lenois For CCO Role
Over 1.1 Billion Americans Can't Be Wrong, Yext Spokesman Todd Munion Is One Of Them
Merkle Personifies Cross-Channel Analytics, Names It Archie
The Age Of Shoppable TV Ads, On A Mass Scale, Has Arrived
Ad-Tech Company Canoe Ventures Adds Frontier Communications
Why Disney Will Clobber Apple In The Streaming Wars
Facebook Employees Criticize Stance On Political Ads, Seek Ban On Targeting
YouTube, Hasbro, Mattel And Others Sued Over Children's Privacy
MediaDailyNews - Monday, Oct. 28, 2019
'Wars' Officially Kick Off This Week With Apple TV+ Launch, HBO Max Unveil, Disney+ Blitz
Other Than That, Mrs. Trump, How Was The Game?
Davis Elen Taps RPA's Papadopoulos As Media Director
The Walled Gardening Of TV
First Kantar, Then . . .GroupM?
ANA To Host Influencer Marketing Conference Next Month
Digital Turns 25, Ad Vets Reminisce On First Banner Ad
Old Sitcoms Never Die, Nor Do They Fade Away
Our Coming Electric Apocalypse
Solstice Studios Selects Crossmedia As Its First AOR
Facebook Takes Another Crack At Premium News Distribution
Measurement Advances, Partnerships Multiply As ATV Takes Hold
Budgets Show Marketers Gaining Confidence In Programmatic Video, As Impressions Rise
MediaDailyNews - Friday, Oct. 25, 2019
Twitter $ Per User Erodes In Q3, Cites 'Bugs' In Mobile App Promotion
What's Up, Doc: The 'Bugs' Excuse
Sens. Schumer, Cotton Lead Effort To Assess TikTok's Security Risk
Well, Congresswoman, I Think Lying Is Bad
Time To Apply The Same Standards To Politicians As We Do To KFC
WPP Shareholders Approve Kantar Sale To Bain
Omnicom's Credera Hangs Out A Shingle In The Big Apple
MediaDailyNews - Thursday, Oct. 24, 2019
Screenvision Rolls Out 'Smart Screen,' Enables Brands To Contextually Target Audiences Based On Films
Analyst: Disney+ Projected To Hit 8 Million Subscribers In 2019, 18 Million In 2020
White House's Cancellation of 'NYT,' 'WaPo' Is Futile
Your Value Proposition Is BS
Trump Campaign Sued Over Text Messages
The White House To Cancel 'New York Times,' 'Washington Post' Subscriptions
Twitter $ Per User Erodes In Q3, Cites 'Bugs' In Mobile App Promotion
We're Scaling Agencies the Wrong Way
MediaDailyNews - Wednesday, Oct. 23, 2019
Some Advertisers See Loopholes In California Privacy Law
Local TV Ad Revenue Continues To Slip, While Retransmission Revenue Grows
Roku Buys DSP Dataxu For $150 Million In Cash/Stock Deal
Verizon Will Give Its Subscribers A Free Year of New Disney+ Streaming Service
How The Changing Nature Of Creativity Impacts Agency Pitches
IPG Reports Sharp Drop In Q3 Organic Growth
TBS Game Show 'Misery Index' Rates High On Its Own Index
Verizon Offers Free Yearly Deal For Disney+
Lucasfilm Presents Streaming Wars, Episode 1
MediaDailyNews - Tuesday, Oct. 22, 2019
Why Is Digital's Ad Growth Decelerating: Explanations Abound, None Good
Nielsen Begins Reporting Amazon Video, 'The Boys' Deliver Super Ratings
'The Great Hack's' Great Assumption
MRI-Simmons Finds Adding Outdoor To Mix Can Boost Reach 100%+
HBO Max Lands Monica Lewinsky's '15 Minutes Of Shame,' 'The Ho's'
Hyundai Names Agency Executive As New CMO
Time Spent With Digital Continues To Surge, Advertising Doesn't Necessarily Follow
This Election, Canucks Have Been 'Zucked'
Riot Games Evolves From 'Riot Game,' Brings New Opportunities In Gaming
Helen Mirren Makes Catherine Great Again
Should Political Ads Be Banned Or Regulated?
'Doe' Defendants Seek Dismissal Of Diet Madison Avenue Lawsuit
MediaDailyNews - Monday, Oct. 21, 2019
Facebook Opens Search Ad Placements To All Advertisers
Facebook Advertisers Increase Video Budgets
Why The Top D2C Brands Are Actually Media
SmileDirect, DoorDash And 23AndMe Top D2C Ad Spenders
Making Friends: How Smart D2C Brands Engage Customers
How Out-of-Home Amplifies Weekly Audience Reach
Addressable's Accelerating Push Into National Inventory
Trump Threatens To Sue CNN Over Coverage
MediaDailyNews - Friday, Oct. 18, 2019
AT&T's Xandr Acquires Clypd
What Would Ad Industry Do If It Heard 22% Of Nielsen's TV Panel Were Bots?
Most Americans See Problem Hosting G7 At President's Resort: Cite Payments, Brand Promotion
Snap Inc Launches Dynamic Ads, Brands Can Optimize Mobile Ads At Scale
It's Disney's World, And The Rest Of Us Just Live In It
Facebook Won't Ban Political Ads Or Censor Politicians, Zuckerberg Says
D2C Acquisition Costs Need Not Bankrupt Them
Fox Takes Early-Season Lead In Prime Time 18-49 Viewers
Why Netflix Is The Most Vulnerable Digital Giant
New Season: CBS' 'Late Show' Still On Top, Colbert And Fallon Tied Among 18-49 Viewers
Counterpoint: When Is An Impression Not An Impression?
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