MediaDailyNews Editions for July 2021
- MediaDailyNews - Friday, July 30, 2021
- New Bill Would Ban Behavioral Targeting Of Minors
- Have More Than An Hour To Spare? Try Reading Some Platform Boilerplate
- Report: Time To Abandon 'Business Case' For Diversity
- She Runs It Names Women Of The Year: UM's Lewis, BET's Paige & BofA's Verdone
- For MTV's 40th Birthday, A Big Dose of Reality
- Cesar Millan's Understanding Of Dogs Is Wondrous To Behold
- If You're A 'Bleephole' Stay Away From Mammoth Lakes
- IAB Tech Lab Launches Open-Source Initiative
- Buyer Beware: The Media Proposal With The Lowest Fees Is Not Always The Best Proposal
- Simulmedia Uses Video-Game Ad Platform PlayerWON To Reach Demos Leaving TV
- The 3 Things You Should Know About The Metaverse
- Delta Variant Causing More Hollywood Production Disruption
- New York, Other States Want Appellate Court To Revive Antitrust Case Against Facebook
- DoubleVerify's CTV Revenues Spike 89%, Integrates CTV Tech With Streamers
- MediaDailyNews - Thursday, July 29, 2021
- Ad Industry Urges California To Retract 'Global Privacy Control' Mandate
- CARU Updates Kids' Ad Guidelines To Address Growth Of Online Platforms, New Immersive Media
- Where's The Beef? Steak-umm Asks Americans To 'Meat' Each Other Halfway
- 'Meaningful Brands' Agency Havas Lands Sustainable Real Estate Firm JLL
- FCC Hits Sinclair Stations With Maximum Fines, Totaling $8.7M, For Retrans Negotiation Violations
- What's Missing From TV News? That Guy Who Used To Be President
- AMP Agency Makes SmallTalk, Rebrands It AMPXD
- NY Ad Club Memorializes 2020-21 'Trises,' Enshrines Artifacts In Time Capsule
- How LinkedIn Marketing Solutions Biz Exceeded $1 Billion For The Quarter
- NBCU Has An Olympics Makegood Ad Problem: Is Digital/Streaming The Answer?
- YouTube Has $7 Billion In Ad Sales - That's Premium Video
- Senators Wicker, Blackburn Push For Privacy Law That Would Override State Bills
- Marketers, Take Note: Emoji Meanings Are Changing
- Where Are All The Voice Assistants?
- Report: News Outlets Returning To Local Ownership
- MediaDailyNews - Wednesday, July 28, 2021
- Madison Avenue Media Vet Kris Magel Joins Samba TV
- Virtual Cannes Lions Remains Resilient, 'Benchmarking' Revenues Exceed 2019's
- Mindshare Appoints Palmer Shedd Global Chief People Officer
- Facebook To Prohibit Companies From Serving Behaviorally Targeted Ads To Minors
- Havas Media UK Launches Sustainability Marketplace
- Democrats Are From Half Full, Republicans Are From Half Empty
- GroupM Taps Hearst's Moorcroft To Lead Data Firm Choreograph
- At Olympics, Competitions Out-Rate The Opening Ceremonies
- DoubleVerify Adds Brand-Safety Solution To YouTube, Offers Turnkey Safety-Floor Option
- Cable TV News Network Ratings: Fox On Top, July Sees Double-Digit Declines
- Consumer News Media/Social Media 'Satisfaction' Via The Web Is Unchanged
- Researching Authenticity: Q&A With NYU's Professor Watson, Sway Group's Wiley
- Consumers Say Social Is Preferred Customer Service Channel
- A Hybrid Work Approach To Creativity
- Netflix Changed The TV Ad Dynamic - Without Selling Any
- MediaDailyNews - Tuesday, July 27, 2021
- Based On Rate Of Global Billings Expansion, Dentsu X Is Fastest-Growing Media Shop
- Horizon Media's Fields Upped To Chief Development Officer
- As Ad World Goes Cookie-Less, Harmelin Media Embraces Them, Albeit The Edible King
- Nielsen Starts 'Cookieless'-First-Party Data Approach For Audience, Outcome Measurement
- Comscore Enables Cookie-Free Audience Targeting Via 1st-Party Data
- WPP's SYZYGY Taps Media Chief Brown To Lead U.S. Office Too
- Small-Town TV Station Is Subject For New HBO Docuseries
- MediaPost Names Best In Auto Marketing For 2020
- Zenith: Cinema Advertising Poised For 116% Gain, Fastest-Growing Medium Of 2021
- Global Streaming Time For Olympics Opening Up 279% Vs. 2018
- 3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
- 'Evil' Is One Of The Best Shows On TV
- MDC Partners Shareholders Vote 'Yes' To A Merger With Stagwell
- Video-Game Revenues Slow, Fewer Airings For National TV Marketers
- Coca-Cola Doubles Marketing Spend As Channels Rise Above COVID
- MediaDailyNews - Monday, July 26, 2021
- 2021 U.S., Worldwide Consensus Jumps On Zenith Ad Revisions
- Nick Brien Joins Amobee As CEO
- Principles Vs. Principals: How Digital Platforms Have Shifted Liability
- Few Ad Execs Believe 'Sequential Liability' Is The Standard, Agencies Increasingly Treated As Principals
- Zenith: Online Video To Lead 2021 Global Ad-Spend Growth, At +26%; Digital To Take 58% Share Of Total
- Olympics Opening Broadcast Ratings Lowest In 33 Years
- NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
- TV Vets Millan, Costas Return This Week With New Shows
- 10 Marketing Insights Gleaned From The Olympics
- Omnicom's Wren Re-ups For Another 3 Years
- Omnicom Media Group UK Appoints Henry Rowe Chief Digital Officer
- VAB: Viewing Grew For Some In 2020 Despite Nielsen Declines
- Google Releases Privacy Sandbox Timeline
- Ad Fontes TV Reliability, Bias Ratings Launches, Former CBS TV Prez Appointed To Board
- 34% Of Global Households Owned Smart TVs At End Of 2020
- MediaDailyNews - Friday, July 23, 2021
- GroupM Unfriends Facebook Review
- Taboola To Acquire Connexity For $800 Million
- IAB Analyzes World's Privacy Legislation, Finds Half Lack 'Affirmative Consent' Mandates
- DoubleVerify Gets MRC Accreditation For CTV Measurement Solutions
- Stream This: Watching 'Up' Series Is An Experience Like No Other
- Conversion Optimization: Brands, Agencies Diverge
- Dealing With Controversial TV Content Isn't New For Marketers - But The Olympics?
- New Magazine Serves Pickleball Enthusiasts
- Total TV Ad Spend Will Hit $130+B In 2030
- OOH Agency Talon America Debuts Data Management Platform Ada
- 'Say My Name': How To Increase Brand Recognition In Audio Advertising
- Lincoln Project Slams Fox News And Rupert Murdoch For 'Killing Americans'
- How Facebook's Newsletter Platform Threatens Publishers
- Bill Seeks To Strip Websites Of Protections For False COVID-19 Information Posted By Users
- CTV Key In Driving Travel Advertising Rebound
- MediaDailyNews - Thursday, July 22, 2021
- NBCU Names Merkle's John Lee Chief Data Officer
- NBCU Incorporates ANA/4A's Ad-ID, Calls It A New Standard
- OMD Is The Global Billings Leader For No-Growth 2020
- VAB Asks MRC To Pull Nielsen Accreditation
- Twitter Begins 'Brand Safety' With MRC: Audits On Measurement, Viewability, SIVT To Follow
- Why The Next Generation Of Consumer Profiling May Leave You Speechless
- Intersection Dissects Place Exchange: Digital OOH Platform Spun Off With New Venture Backing
- NAI Unveils Opt-Out Tool For Targeting Based On Hashed Emails
- Local Media Ad Revenues Forecast To Hit $142B In 2021, But Traditional TV Falters
- Publicis Groupe Rebounds Sharply In Q2, Poised For Full-Year Recovery
- IPG Growth Soars In Q2 As It Sharply Upgrades Outlook For The Full Year
- AMC+ Animated Doll Series Is 'Ultra'-Creative
- Biden Taps Google Critic To Lead DOJ Antitrust Enforcement
- MediaDailyNews - Wednesday, July 21, 2021
- Ad-Tech Startup Launches Carbon Tag, Utilizes Tree-P-M Model
- NBCU's Summer Olympics' Marketing: $51 Million Promo Value
- UM Privacy Chief Arielle Garcia, Others, Inducted Into AAF's 2021 Hall Of Achievement
- Summer Prime-Time Broadcast TV Sees Ratings Tumble Just 5% So Far
- Billionaire Space Jam: The Hip-Hooray And Ballyhoo
- 2022 Political Ad Revenues Will Remain At Presidential Levels
- Omnicom Returns To Growth In The Second Quarter
- Seeking 'Burstiness' When Working from Home
- CTV Study: Connected TV Not Reaching Ad Targets
- Toyota Launches Mobile Game Tied To Soccer Sponsorship
- Can We 'Trust' TV's Weather Coverage? What's Really Blowing In The Wind?
- Say Goodbye To The Agency Pitch Treadmill
- New Book On Zuck & Co. To Cluck Over
- MediaDailyNews - Tuesday, July 20, 2021
- Ad Market Grows 35.2% In June, Marks Fourth Consecutive Month Of Expansion
- Authentic Intelligence: A Conversation With Glasswing's Sarah Fay
- 2022 Political Ad $ To Approach 2020's Record
- Ford's VanDyke Named Automotive Marketer Of The Year
- Amid Heightened Antitrust Scrutiny, Ad Execs Say Big Media Consolidation Is Good, Not Bad
- The Darwin Media Awards: And The 'Winners' Are....
- Is Amazon's 'Bosch' The Best Procedural Drama Ever?
- Yuck! A&E Air Travel Reality Show Reveals Why It's Best To Stay Home
- Comcast, ViacomCBS Chiefs Have Discussed International Streaming Venture: Report
- Sinclair Spins Off Digital Arm, Will Operate As Stand-Alone MarTech Services Company
- Sacha Baron Cohen Sues Marijuana Dispensary Over Billboard With 'Borat' Image
- Can We 'Trust' TV's Weather Coverage? What's Really Blowing In The Wind?
- Newspaper Ad Spending Surges, While Magazines Lag
- Streamer CNN+ To Launch First-Quarter 2022
- MediaDailyNews - Monday, July 19, 2021
- U.S. Ad Economy Continues Expansion In June, But Begins To Moderate
- Toyota Pulls Back From The Olympics In Japan
- As Ad Economy Continues Rebound, Fear Of Media Price Inflation Rises With It
- Cable CPMs Fall To Less Than Half Of Broadcast, Upfront Sales Volume Rebounds
- Theaters Not Happy About 'Black Widow' Box Office Decline, Blame Disney+
- New 'Turner & Hooch' Series Is A Doggone Pleasure
- Good Dog: New Digital Magazine 'Love, Dog' To Debut In August
- The Suicide Of Ad-Supported Television
- Bill Would Allow FTC To Fine Companies Over Privacy Violations
- Court To Revisit 'Former Homosexual' Pastor's Claims Against Vimeo Over Takedowns
- The Future Of Cities, The Power Of Change
