MediaDailyNews Editions for March 2005
- MediaDailyNews - Friday, March 4, 2005
- Mediaplex Gains Three New Accounts
- Nielsen to Take Broadcasters' Questions at TVB 'Town Hall'
- Magazine or Book of Ads? Vogue's March Issue Contains 457 Ad Pages
- Cable To Give Agencies The Data They Demand
- TVB: 'Nielsen To Take Our Questions,' Will Nielsen Answer?
- 4A's Promotes Senior Officers
- Comcast, DirecTV To Add 'Single Screen' Interactive TV
- Social Blog Launches, With A Little Help From Its Friends
- MediaDailyNews - Thursday, March 3, 2005
- 4As Crowd: We're Still Barely Passing Communications Test
- Adding Value to Added Value
- Q4 Newspaper Ad Spending Rises 4.2%
- Study: The 'Super Bowl For Women' Is The Super Bowl, Not The Oscars
- TV Industry Marks Historic EDI Ad Buy
- Delivery Agent And Turner Media Hit the Runway
- Arbitron: Malls Generate Recall
- MediaCom Taps U.S. Volkswagen Planning Director
- Aegis Group Purchases Belgian Market Research Company
- Atmosphere BBDO Awarded E*Trade's Online Creative Account
- Survey: Most U.S. Cities Now Online
- isd, Mediaguide Team For Radio Ad Monitoring
- Firms Align For Closed Captioning Sponsorships
- SQAD Offers First Look at Media-Cost Analytic Tool'
- BusinessWeek Goes to Russia
- MediaDailyNews - Wednesday, March 2, 2005
- Media Conference '05: What's The Agenda
- Network News Loses Vote, Data Reveals Ad Dollar Shift To Local Stations
- Matha Stewart Living Publisher Resigns
- Microsoft Strikes 10-Year Deal With ARF, MSN to Underwrite Ad Research, Awards
- Disney Cable Offers Something For Everyone--Everyone Under 15
- Lawmaker Vows To Bring Indecency Rules To Cable
- U.S. Ad Spending Jumped 6.3 Percent in 2004, Nielsen Says
- MediaDailyNews - Tuesday, March 1, 2005
- Media Consolidation: Now It's The Marketers Turn
- From High Ball To High-End, Liquor Mogul Turns Upscale Publisher
- Anti-Nielsen Group Steps Up Efforts
- SMG Reorganizes Asian Operations
- Experts Grow 'Bearish' On Paid Search, Say Market's Going 'Vertical'
- Hank Close Named EVP-Ad Sales for MTV Networks
- BBDO Adopts New 'Vision,' Develops New Media
