ONLINE SPIN
by Jim Meskauskas on Dec 8, 12:00 AM
It's that time of year again, when senior level agency personnel and senior level publisher representatives get away from the physical hustle and bustle of their work-a-day lives to participate in the hustle and bustle of relationship building, reinforcing, and expanding.
ONLINE SPIN
by Cory Treffiletti on Dec 7, 12:00 AM
This is the time of year when people will inevitably start asking questions like, "What are your predictions for 2005?"
ONLINE SPIN
by Tom Hespos on Dec 7, 12:00 AM
A couple of weeks ago, I had just finished planning a campaign against a niche audience that delivered targeted impressions to a very narrow target.
ONLINE SPIN
by Seana Mulcahy on Dec 6, 12:00 AM
I'm sure if you are reading this column you never open e-mails from someone you don't know, use a firewall, have virus protection software on your home and work computers, tell your kids to protect themselves while on instant messenger, etc.
ONLINE SPIN
by Mark Naples on Dec 2, 12:00 AM
Unless you've been under a rock, you've probably heard or read about Viewpoint's acquisition of Unicast, which was announced Thursday morning.
ONLINE SPIN
by Jim Meskauskas on Dec 2, 12:00 AM
This week Forbes.com and the advertising agency Euro RSCG Worldwide released a study that found that a lot of C-level executives think the advertising industry has little understanding of the business issues challenging businesses like theirs.
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