Connected Thinking
by Chuck Martin, Staff Writer
Much of the focus of connected cars or autonomous driving is on details around how the car will be networked and avoid accidents along with various aspects of reliability and … Read the whole story
by Chase Martin
Wearables are expanding to consumers' eyes and at least one agency executive sees opportunity for brands. In addition to recently filing for an IPO … Read the whole story
COMMENTARY
by Thomas Walle, Op-Ed Contributor
Over the last few years, Apple has invested in the retail industry, primarily through the launch of Apple Pay and iBeacon. In October 2014, … Read the whole story
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by Steve McClellan
OgilvyRED, the strategic consulting arm of Ogilvy, has allied with OTT tech provider Zype to advise clients on OTT capabilities, how they're likely to … Read the whole story
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by Tobi Elkin
Ad-tech firm Exponential Interactive launched a new video ad unit with Snapchat-like capabilities that enables marketers to overlay images on consumers' faces. The Face … Read the whole story