Much of the focus of connected cars or autonomous driving is on details around how the car will be networked and avoid accidents along with various aspects of reliability and … Read the whole story
Wearables are expanding to consumers' eyes and at least one agency executive sees opportunity for brands. In addition to recently filing for an IPO … Read the whole story
Over the last few years, Apple has invested in the retail industry, primarily through the launch of Apple Pay and iBeacon. In October 2014, … Read the whole story
OgilvyRED, the strategic consulting arm of Ogilvy, has allied with OTT tech provider Zype to advise clients on OTT capabilities, how they're likely to … Read the whole story
Ad-tech firm Exponential Interactive launched a new video ad unit with Snapchat-like capabilities that enables marketers to overlay images on consumers' faces. The Face … Read the whole story