AI & IoT Daily
Thursday, January 16, 2020
  • Survey: Advanced TV Buying To Grow Sharply For OTT/CTV Platforms In 2020

    Advanced TV advertising on OTT/connected TV platforms is being used by 66% of major brand advertisers to reach target audiences, according to a new ... Read the whole story

  • OTT/CTV Platforms Score Higher Engagement For Daytime, Prime Time Posts Higher Impressions

    Higher impressions come in prime time with OTT/connected TV platforms/apps, with better ad engagement from 9 a.m. to 3 p.m., according to a recent ... Read the whole story

  • Google Accepts The Cookie Is Finally Crumbling

    It's been crumbling for a while, but now Google gives it two years. Here's why. Read the whole story