Mashable
Facebook has acquired TheFind, an ecommerce search app. In a company post, The Find wrote: Facebook's resources and platform give us the opportunity to scale our expertise in product sourcing to the over 1 billion people that use the platform." Many Find employees will Facebook, and work on the net's advertising. The Find was founded in 2006.
Mashable
Twitter is experimenting with “TV Timelines” with which it hopes to corner the market on second-screen viewing. “Think of TV Timelines as TweetDeck … for TV,” Mashable writes. “The interface is separated into three columns or panes that you can swipe through: Highlights, Media and All.” This organization is designed to help make it easier for you to track not only all the conversation revolving around a show, “but to also cut out all the noise by showing you highlights and key media.”
Re/code
Within its new Discover platform, Snapchat is charging advertisers around $100 for every thousand views, Re/Code reports, citing sources. “That’s something like twice what a premium video publisher can get, and many times what a mere Web publisher can command,” its notes. Partner publishers and Snapchat are splitting the revenue differently “depending on who sells the ad,” sources say. “If a publisher sells the ad space, they get 70 percent of the revenue; if Snapchat sells the ad, the revenue is split evenly.”
Reuters
Facebook is facing a nationwide class-action lawsuit for selling products to children without their parents’ permission. As a federal just has deemed, “A class of plaintiffs estimated in the hundreds of thousands may press their claim that Facebook should change how it handles online transactions by minors,” Reuters reports.
Reuters
No foul play is suspected, but the guy facing criminal charges for trying to defraud Facebook founder Mark Zuckerberg has gone missing. As such, federal judge on Tuesday revoked the bail of the Wellsville, New York, resident, and wood pellet salesman. “Paul Ceglia, 41, could not be located on Sunday when U.S. marshals were dispatched to check on him at his home,” Reuters reports.
Reuters
Flirting with the possibility of invading mainland China, Twitter just opened its first Hong Kong office. “The office, to be headed by Twitter executive Peter Greenberger, will allow the San Francisco-based company to tap China for advertising revenue … even if Internet users on the mainland cannot see those ads,” Reuters reports. China has officially blocked Twitter since 2009.
Medium
Backchannel talks social media strategy with Dan Pfeiffer, Obama’s outgoing senior communications advisor. “Over time, we recognized that we needed to go where the conversations were happening,” Pfeiffer says, noting that noting that branching out involved inherent risks. “Buzzfeed is a perfect example of this … We knew that the Buzzfeed video would do very well with the Buzzfeed audience, and with social media but it would cause a lot of criticism from some pundits and media critics.”
Guardian
MySpace was originally a conceived as front for selling diet pills and remote-controlled helicopters, says Sean Percival, MySpace’s vice president of online marketing from 2009 to 2011. “All [the founders] wanted to do was build a social network so they could have distribution for their ads, selling these horrible products to people,” Percival said at a conference last week. Percival then went on to explain the other reasons why MySpace failed to become Facebook.
The New York Times
Albeit a small share of its 288 million active users around the world, Twitter has a big ISIS problem. In fact, a minimum of 46,000 Twitter accounts operate on behalf of the Islamic State, The New York Times reports, citing new research from the Brookings Institution and Google Ideas. “The release of the study came as Twitter … has moved more aggressively to suspend accounts linked to the Islamic State,” NYT notes.
TechCrunch
Twitter is reportedly chatting up live streaming app Periscope about a potential acquisition. “The talks are in early stages,” TechCrunch reports. “One source pegs a possible deal at around $100M [while] another source says the deal is worth a fraction of that.” Regardless, “Live streaming on the backbone of the Twitter user graph is certainly intriguing.”