• February 12, 2009

T-Mobile is offering NBA fans a chance to play "horse" against NBA All-Star and Miami Heat player Dwyane Wade. The myFaves Shot of a Lifetime sweepstakes will give one winner and five friends a trip to play against Wade during the Eastern Conference Finals for a chance to win $50,000.

Consumers can register by texting "MYSHOT" to 72579 which results in a link for a free wallpaper. Starting March 4, consumers can also register at www.t-mobile.com/nba, with registration via SMS or online open through May 1.

T-Mobile will host an exclusive celebrity shoot-out event on March 13 with Dwyne Wade, other athletes and celebrities to benefit charity.

For the third year, T-Mobile has teamed with the NBA and NBA Cares for "T-Mobile Stick Together All-Stars," for students ages 11-15 from participating Phoenix school districts, to watch the All-Star game from some of the best seats in the house at US Airways Center.

All-Star starters Dwight Howard of the Orlando Magic and Wade of the Miami Heat--both in T-Mobile's "All-Star Faves 5SM"--will serve on the Rookie Challenge & Youth Jam coaching staffs. T-Mobile also will host the opportunity during the second half of the game to have fans vote to help select the MVP via NBA.com or SMS on mobile phones.

Other T-Mobile activities during NBA All-Star 2009 include the T-Mobile area at NBA All-Star Jam Session presented by Adidas, where fans can participate in an interactive basketball theme park.