Correction: Virgin Mobile

  • March 6, 2009
A story on Virgin Mobile's new campaign published Thursday incorrectly quoted chief creative officer of Toy New York, Ari Merkin, saying that Toy has been on Virgin Mobile's roster of agencies since the wireless carrier's 2003 launch.

While Merkin has had a relationship with Virgin Mobile since the brand's launch, that relationship predates the startup of Toy New York, of which Merkin is a founding partner.

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