• by Staff Writers , April 9, 2009

Best integration with online Media

Style Series invited celebrities like Robin Thicke, Hilary Duff and Christian Siriano to to talk about upcoming projects in front of a live audience at the Reuters building in Times Square, and simulcast the interviews and performances onto the NASDAQ and Reuters digital billboards. The digital out-of-home featured a call-in number for passersby in Times Square to call from their mobile phones to experience audio and video in real time. To extend the live experience to a wider audience, the video was streamed live online.