Email Marketing Creativity Transactional/E-Commerce, AMCN Application Abandon Email Series

AirMedCare Network's email campaign aimed to reach prospective consumers who filled out the first part of a website application, but failed to sign up. The campaign involved a series of three email touches. The first, a reminder email, included information about pricing, while the second included data about how many patients AirMedCare Network transports, and the third included a ink to FAQs, the company's phone number and a ZIP code finder. One hundred and thirty-six applications were completed in the first two months.

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