• by Staff Writers , April 9, 2009

Best Branding Campaign

Within the Verizon Wireless retail stores Moxie placed multiple flat screen panels, each with varying content strategies. The content loop has a variety of VZW branded spots used to educate customers on services and products, with the main objective of asking a sales representative about purchasing options, and reinforcing Verizon Wireless' overall feel and branding through the use of background treatment, font and font color, featured device, and overall tone.