While TMZ's Jackson reports are only the latest in a long line of celebrity-related scoops, the outfit's reports on the pop star's death
showed its news team's prowess. TMZ was not only first to report on Jackson's hospitalization, death and cause of death--parts of a story that every major news outlet wound up chasing--it also got the
details of his death precise out of the box.
Many news outlets opted to source reports from more traditional sources, particularly the Los Angeles Times, rather than rely on TMZ.