- Soda Brand Zevia Gets 'Real' With An Unfiltered Cardi B
MAD, Fern Siegel - Thursday, July 23, 2026
The creative by De-Yan relies on the singer's blunt honesty. ...
- Madison Square Garden Sues 'Wired' For Defamation
Around the Net In Media, Ray Schultz - Sunday, July 19, 2026
Madison Square Garden Entertainment has sued Wired magazine over its report alleging that t ...
- Seventh Generation Tosses Keke Palmer Into The Laundry Basket
Marketing Daily, Sarah Mahoney - Wednesday, July 15, 2026
The Unilever-owned brand's new CMO is expanding the campaign to another "Don ...
- Gap Bets Hailey Bieber Can Power Its Comeback
Retail Insider, Sarah Mahoney - Wednesday, July 15, 2026
The limited-edition collection with the mega-influencer is the latest chapter in t ...
- The Macallan Didn't Cast a Celebrity. They Cast a Story.
Brand Insider Podcast, Erin Everhart - Friday, July 10, 2026
We sat down with Valerie Marks, Marketing Director for The Macallan ...
- Tiger Woods-Backed Golf Tech Company Sold
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, July 9, 2026
Woods invested in Full Swing in 2015 and has served as i ...
- Elevate Dovetails Febreze's 'Can't Wash' Campaign With World Cup, Trevor Noah
MAD, Fern Siegel - Wednesday, July 8, 2026
Creative includes influencer content and MLS club social integrations. ...
- Kevin Costner Ad Aligns Omaha Steaks With U.S. History
MAD, Fern Siegel - Wednesday, July 1, 2026
The campaign locates the dinner table as a symbol of enduring connect ...
- Singer, Actress Miley Cyrus Gets Barbie Treatment
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, June 30, 2026
Cyrus is a Barbie fan herself and has a collection of on ...
- TJ Maxx, Ogilvy Enlist 4 Stars To Promote Female Originality
MAD, Fern Siegel - Monday, June 22, 2026
The retailer's new brand platform is supported by a multichannel media p ...
- Liquid Legacy: James Marsden Marks Key Moments With The Macallan Whisky
MAD, Fern Siegel - Thursday, June 18, 2026
Son Jack joins him to savor the Sherry Oak 25 and ...
- Madonna Headlines Absolut Icon, Special Offer's Campaign Supports LGBTQ+ Community
MAD, Fern Siegel - Monday, June 15, 2026
The new creative shows Madonna wearing her iconic purple corset bodysuit. ...
- Google Names Paris Hilton 'Icon In Residence'
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, June 11, 2026
Hilton, a longtime Android user, said she discovered how AI could dramatical ...
- Tom Brady's Latest Venture Is A Little Nutty
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, June 9, 2026
In the launch commercial, Brady spends 30 seconds describing the product whi ...
- Color Me Orange: Colin Jost Falls For Blue Moon
MAD, Fern Siegel - Monday, June 8, 2026
The new work by Lola USA uses its talking oranges to targ ...
- Lincoln Affirms Alliance With Williams, Ends Relationship With McConaughey
Marketing Daily, Tanya Gazdik - Friday, June 5, 2026
The relationship with the actor had simply "run its course," according ...
- Brands Cash In On NBA Finals
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, June 7, 2026
Buffalo Wild Wings is taking some heat for offering condolences to ...
- Genesis House Presents Marilyn Monroe Exhibit
Marketing Daily, Tanya Gazdik - Thursday, June 4, 2026
The exhibit "speaks to the courage required to imagine beyond expectation," sa ...
- Patagonia Goes After Drag Queen For Trademark Infringement
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, June 4, 2026
"Pattie Gonia backpacked 100 miles down the California coast in drag, raisi ...
- Shaq O'Neal Promotes 'Friends With Benefits' For Credit One Bank
MAD, Fern Siegel - Wednesday, June 3, 2026
Deutsch handled both creative and media for the campaign. ...
- Coors Banquet Partners With Wrangler, Country Star Chase Rice
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, June 3, 2026
The brands are introducing "Beer Chords," Wrangler jeans that use Coors Banquet-infus ...
- Hennessy's Taps Gen Z Influencers To Tout Very Special Cocktails
MAD, Fern Siegel - Tuesday, June 2, 2026
The ads promote three new ready-to-serve drinks. ...
- How Bayer's One A Day and Ludacris Built a Celebrity Partnership Rooted in Authenticity
Brand Insider, Barbie Romero - Tuesday, June 2, 2026
Lisa Perez and Alexis Gossard break down the strategy behind One ...
- The Wireless Challenger That Built Buzz With Ted Danson, Golf Legends, and a NASCAR Stunt
Brand Insider, Barbie Romero - Tuesday, June 2, 2026
This wireless challenger partnered with Ted Danson, teamed up with golf legend ...
- Oreos Partners With K-Pop Sensations BTS
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, May 28, 2026
Oreo has teamed up with other music celebs for cookie collabs, b ...
- Christie's Enlists Nicole Kidman For Promo Video
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, May 19, 2026
The video, set to David Bowie's "Golden Years," features the actress approachi ...
- Dua Lipa Sues Samsung For $15M For Copyright Infringement
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, May 17, 2026
Lipa learned about the alleged infringement in June 2025 and demanded Samsu ...
- Americans Are Bad FIFA Fans, But Lay's Bets On The Bandwagon Effect
CPG Insider, Sarah Mahoney - Friday, May 15, 2026
A new campaign hopes Will Ferrell, Marshawn Lynch and David Beckham c ...
- Lulu Who? How Fabletics Data Propels $1B In Sales
Retail Insider, Sarah Mahoney - Wednesday, May 13, 2026
With membership intelligence as a competitive weapon, the company is pushing in ...
- Chalamet, With Bad Bunny And Messi, Take Adidas FIFA Storytelling To The Street
Marketing Daily, Sarah Mahoney - Monday, May 11, 2026
The irresistible five-minute film, which also features Jude Bellingham, Trinity Rodman, Zinedi ...