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How To Claim Your Google Business Listings

Are you mystified by how to claim your Google Maps listing? Miriam Ellis gets down to basics and steps through the verification process. Filling out the business listing lets Google know you own the Web site and puts you in control of the content.

Ellis admits few companies have claimed their local index. Google has given "major prominence" to local search results in the universal SERPs, but the search engine has done little to alert business owners they need to verify ownership of the listings. Once you've done so, you can work toward winning reviews from happy customers and encouraging citations from relevant Web sites, she writes.

Read the whole story at Search Engine Guide »

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