FreeCar advertisers focusing on family demographics can now advertise in geographic areas that previously were off-limits, such as school campuses, residential neighborhoods and community sports fields. Interested drivers -- including parents, students, commuters, retirees and others -- who fill out an online application at www.FreeCar.com are selected by advertisers based on their lifestyle and where they drive. In addition to wrapping existing vehicles, FreeCar Media also provides new cars with branding messages and logos for a two-year period to selected drivers.