Bonnier's Lastest Mag Buy: 'Conceive'

  • October 7, 2009
Bonnier Corp., publisher of Parenting and Babytalk, also bought Conceive, which provides comprehensive information on getting pregnant. Conceive has a big online presence with the, the Conceive On-Air radio show, several books, including "Cooking To Conceive" released just last week, and e-newsletters. This is Bonnier Corp.'s fourth acquisition in the past 12 months. In June, it added five titles from Hachette Filipacchi. Late last year, the company bought Working Mother and Scuba Diving in two separate deals.

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