Disney's ABC Domestic Television is partnering with iTunes to promote the second-season premiere of syndicated series "Legend of the Seeker."
Starting late last week,
moviegoers are being presented with one of three collectible 3D "Seeker" cards when they purchase a ticket at one of 1,300 participating movie theaters nationwide. Each card contains a code to be
redeemed on iTunes, giving fans an exclusive free download of the TV series' first episode. The cards are being given away until Nov. 6 and the show debuts Saturday, Nov. 7.
In addition,
beginning Nov. 9, current episodes of "Seeker" will be available on the iTunes Store for $1.99-$2.99 the Monday after they air.
Read the whole story at The Hollywood Reporter »