- Edelman: Trust In All Forms Of Media Falls To All-Time Low
Research Intelligencer, Joe Mandese - Monday, April 5, 2021
While trust in most institutions has fallen following a year of t ...
- Verizon Media, Catalina To Link Digital Ads With Online And In-Store Purchase Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 1, 2021
In-store visits spiked last year as consumers rushed to buy essential good ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data Regulations
Inside Performance, Laurie Sullivan - Wednesday, March 31, 2021
The ad industry continues to roll out new protocols around online da ...
- Automotive Ads From Microsoft Advertising Begin Rolling Out In Beta
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 31, 2021
Automotive Ads, announced Wednesday, are rolling out in the U.S. and t ...
- Facebook Australia News Ban Fiasco Missed The Mark
Digital News Daily, Andrew Mason - Monday, March 15, 2021
Facebook and the Australian government have reached an agreement to restore ne ...
- U.S. To Introduce Bill Making Google, Facebook Pay For Publishers' Content
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 10, 2021
A bill being introduced Wednesday by U.S. lawmakers would make it easi ...
- eBay Delists Six Dr. Seuss Books, Sending Amazon Prices To The Moon
Inside Performance, Laurie Sullivan - Friday, March 5, 2021
Demand for 6 Dr. Seuss books skyrocketed across online marketplaces this we ...
- How Will Publishers Respond To The Cookiepocalypse?
Around the Net in Email, Ray Schultz - Friday, February 26, 2021
Digital publishers are warily monitoring the changes in privacy and martech. Th ...
- Email Widely Used For Online Harassment: Pew Research
Email Marketing Daily, Ray Schultz - Tuesday, February 16, 2021
Of those who recently received physical threats, 25% say they were deliver ...
- Maryland Legislature Overrides Veto, Enacts New Digital Advertising Tax
Digital News Daily, Wendy Davis - Friday, February 12, 2021
The new Maryland law imposes imposes taxes on companies that have mo ...
- Hotels.com Offers Valentine's Day Dumpster Stays
Marketing Daily, Tanya Gazdik - Thursday, February 4, 2021
All entries will receive a fictional, yet satisfying, booking confirmation email f ...
- Handle With Care: Customers Demand A Good Experience, Brands Trying To Provide It
Email Insider, Ray Schultz - Thursday, January 28, 2021
Email remains a preferred channel, but it falls behind SMS when ...
- Nissan Preps National Rollout Of Online Shopping Program
Marketing Daily, Tanya Gazdik - Wednesday, December 23, 2020
One dealer reports that its sales close-rate nearly doubled with customers w ...
- PwC: High Shipping Costs A Deal Breaker For Online
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 17, 2020
"High shipping costs are clearly driving behavior, but so is curbside pickup ...
- Royal Canin Enlists Wayne Brady For Puppy Pre-Show
Marketing Daily, Tanya Gazdik - Tuesday, December 15, 2020
Sports commentator Mary Carillo serves as honorary judge and will crown t ...
- FCA Enhances Online Retailing Experience
Marketing Daily, Tanya Gazdik - Sunday, December 13, 2020
About 45% of FCA's monthly sales originate from an internet lead, compar ...
- Adobe Event Turns From Geographic To Global Moments, So Will Yours In 2021
Inside Performance, Laurie Sullivan - Tuesday, December 8, 2020
The Adobe Max creativity conference drew record crowds to its virtual even ...
- Honda Adds Used-Vehicle Inventory To HondaCertified.com
Marketing Daily, Tanya Gazdik - Monday, December 7, 2020
Rising prices make used vehicles an important entry point to the bra ...
- Apple Privacy 'Nutrition Labels' Set To Take Effect On Tuesday
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 7, 2020
Apple delayed its permission to track with an opt-in option until ne ...
- Automakers May Find Silver Lining In Pandemic
Drive Time, Tanya Gazdik - Monday, December 7, 2020
An openness to buying online has not wavered since June, despite dealershi ...
- Policygenius Uses Email To Help Insurance Buyers 'Connect The Dots'
Email Marketing Daily, Ray Schultz - Monday, December 7, 2020
Policygenius CRM Manager Sara Yamamoto urged brands to "keep your email simil ...
- Gen Z, Millennial Beauty Shoppers Are Reluctant To Buy Unfamiliar Products
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Almost half of Gen Z and Millennial beauty shoppers buy more beau ...
- The Grinch Bots That Stole Christmas, Walmart Accused Of Allowing Them
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, November 29, 2020
Walmart is allowing auto-generated bots to dominate purchases for the difficult-to-find So ...
- Eco-Friendly Consumers Worried About Black Friday Online Purchases, Mother Earth
Inside Performance, Laurie Sullivan - Tuesday, November 24, 2020
Consumers are focused on how online shopping impacts the environment, driving eco-relat ...
- Pier 1 Adopts Storeless Model And Thrives
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 12, 2020
If the fastest-growing, most successful brands will become storeless in 2021, Pi ...
- Honda Targets Gen Z With Civic Reveal On Twitch
Marketing Daily, Tanya Gazdik - Thursday, November 12, 2020
Building visibility among the gaming community is "critically important" for the Hon ...
- Holidays May Give Retailers A Much Needed Boost In Cash
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 5, 2020
Research takes a higher priority this holiday season on sites including Amazo ...
- FTC Economist Analyzes Review Quality On Amazon, Google, HomeAdvisor, Facebook, Yelp
Inside Performance, Laurie Sullivan - Friday, October 30, 2020
FTC economist Devesh Raval shows how fake online reviews can account f ...
- Consumers Willing To Buy Cars Online, With Caveats
Drive Time, Tanya Gazdik - Monday, October 12, 2020
Half of those surveyed said they would be likely to pick ...
- COVID-19 Drives 130 $2 Billion Online Shopping Days In U.S. This Year
Inside Performance, Laurie Sullivan - Monday, September 14, 2020
As of August there have been 130 days where U.S. online shoppi ...