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FTC Examines Violence In Ads

  • B&C, Thursday, December 3, 2009 10:53 PM
A new Federal Trade Commission report says the self-regulatory system isn't working and it wants advertisers of violent movies, music and video games to do more to restrict advertising and promotion of that content, including on broadcast and cable TV. Also, the music industry came under fire for advertising music with explicit content on TV shows with a "substantial number" of kids. And movie studios were slammed for "intentionally market" PG-13 movies to kids under 13.

The FTC recommended, among other things, that the movie and music industries develop specific criteria for restricting marketing of violent content to kids, and specifically on marketing of PG-13 movies to kids.

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