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Warner Music, Hulu Cut Deal

  • Mediaweek, Wednesday, December 23, 2009 11:50 PM
Warner Music Group is the second major label to strike a content licensing deal with Hulu, the Internet video site co-owned by NBCU and News Corp. The deal brings music videos, concert performances, interviews and behind-the-scenes footage to the site.

Now, a Muse-branded page will appear on the Hulu site, which currently features a "Saturday Night Live" performance, several performances from Wembley Stadium, and interviews and deep-catalog videos. Next up are Jason Mraz and Paramore. The deal comes after WMG settled its licensing dispute with YouTube in September, adding a Warner-branded channel to Hulu that features links back to artist Web sites and direct sales.

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