CBS Films claims it's going full steam ahead with its slate of movies despite the disastrous flop of Harrison Ford's "Extraordinary Measures." One source says the unit may be "slashing all marketing
and production budgets by 50%" after the $31 million Ford film was panned by critics and took in just $6 million its opening weekend.
The picture flopped despite an extensive marketing
campaign across CBS' television shows and billboards. The failure has led to doubts about the wisdom of putting a TV network in the feature film business. It's scheduled to produce up to six movies a
year. A CBS rep says the next three are on schedule, including, "The Back-Up Plan," a romantic comedy starring Jennifer Lopez, out April 16.
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