- AMC Theaters Ends 'On-Demand,' Library Moves To Fandango's Vudu
MediaDailyNews, Wayne Friedman - Thursday, June 1, 2023
AMC Theaters is ending its "On Demand" pay-per-view film service and movi ...
- McDonald's Highlights Black Girls Surf
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 30, 2023
A national TV spot from McDonald's as part of its promotion wi ...
- 'Little Mermaid' Makes Big Splash With $117.5M Memorial Day Weekend Opening
MediaDailyNews, Wayne Friedman - Monday, May 29, 2023
With the fifth-highest Memorial Day weekend ever, "Little Mermaid" helped drive box-offi ...
- 'John Wick' Boosts Lionsgate Revenue, Studio Prepares For Streaming Biz Spinoff
Television News Daily, Wayne Friedman - Friday, May 26, 2023
Major streamers are now looking to make content and cost cutbacks v ...
- New 'Max' Hikes Price With Expanded Roster Of Films/TV Shows
Television News Daily, Wayne Friedman - Monday, May 22, 2023
Beginning May 23, the WBD streaming service rebranded as "Max" will boo ...
- Screenvision Gains Ad Volume: Calls In-Theater Ads Increasingly 'Relevant,' 'Vital'
Television News Daily, Wayne Friedman - Tuesday, May 23, 2023
"We are more relevant and vital than ever as a platform," sa ...
- 'Fast X': Modest Results For North America, Strong International Debut
MediaDailyNews, Wayne Friedman - Monday, May 22, 2023
"Fast X" earned $67.5 million at the North American box office th ...
- Yes, Hollywood Writers Are Luddites -- And That's A Good Thing
Media Insider, Kaila Colbin - Friday, May 19, 2023
To be called a Luddite is to be called a dinosaur: someo ...
- McDonald's Replaces Product Placement With Streaming Delivery Through App
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 16, 2023
Amsterdam agencies TBWA\NEBOKO and TBWA\X developed a streaming and food delivery servi ...
- Hyundai, Sony Partner Again For 'Spider-Man'
Marketing Daily, Tanya Gazdik - Monday, May 15, 2023
The animated movie features a flying version of Hyundai's Prophecy concept vehicl ...
- Fox Officials Vow Ample Original Fall Content, Despite Strike Challenges
TVBlog, Adam Buckman - Tuesday, May 16, 2023
Fox officials on Monday acknowledged the challenges of the writers' strike, b ...
- Measuring A TV Writer's Value: In Drama, Dollars And Sense
TV Watch, Wayne Friedman - Tuesday, May 9, 2023
Writers are demanding more money in a streaming world seemingly full ...
- Summer Movies Rising: Disney's 'Guardians Of The Galaxy' Sees Strong $114M Debut
MediaDailyNews, Wayne Friedman - Sunday, May 7, 2023
'Guardians of the Galaxy, Vol. 3' had the second-highest box-office total f ...
- Paramount+ Hits 60M Subs, D2C Revenue Up 39% But Losses Up 12%
Digital News Daily, Karlene Lukovitz - Thursday, May 4, 2023
But widening D2C operating losses and an 8% decline in TV med ...
- Writers' Strike: Bad Timing As Streamers Cut Back On TV, Movie Content Production?
TV Watch, Wayne Friedman - Thursday, May 4, 2023
Going forward, it will be more difficult for writers to determine whe ...
- Getting 'Butts In Seats' - In Movie Theaters
TV Watch, Wayne Friedman - Wednesday, April 26, 2023
Movie studios are seeing moviegoers' steady return to theaters, but haven't reach ...
- Having The Most Fun You'll Ever Make With Build-A-Bear's CEO
Brand Insider: Behind The Scenes, Lisa Singer - Sunday, April 30, 2023
"A lot of success comes to people in their youth because th ...
- 'Super Mario' Outgames Box-Office Competition
MediaDailyNews, Wayne Friedman - Sunday, April 23, 2023
"The Super Mario Bros. Movie" continues to beat the competition with anoth ...
- HelloFresh Launches Snacks, Recipes Into The 'Guardians' Galaxy
Marketing Daily, Steve Ellwanger - Monday, April 17, 2023
An office worker munching on HelloFresh snacks watches in amazement as h ...
- 'Super Mario Bros.' Continues To Win Big In Movie Domestic Box-Office Revenue Game
MediaDailyNews, Wayne Friedman - Monday, April 17, 2023
"The Super Mario Bros. Movie" keeps rolling, earning another $87 million ...
- National CineMedia Files For Bankruptcy As Slow Growth Of In-Theater Movie Ads Continues
MediaDailyNews, Wayne Friedman - Wednesday, April 12, 2023
Movie theater advertising company National CineMedia has filed for bankruptcy -- ...
- 'Picard' IMAX Plan Is Mind Meld Of TV And Cinema
TVBlog, Adam Buckman - Wednesday, April 12, 2023
The final two episodes of "Star Trek: Picard" will premiere in IM ...
- 'Super Mario Bros.' Mushrooms Into A Hit For Universal, Truff Sauces
Marketing Daily, Steve Ellwanger - Monday, April 10, 2023
Hot-sauce brand Truff developed three limited-edition sauces whose labels bore likenesses ...
- Barbiecore Takes Over TikTok As Mattel Gets Ready For Its Close-up
Marketing Daily - Top of the News, Sarah Mahoney - Monday, April 10, 2023
Mattel is firing up the Barbie furnace for the feature film, whi ...
- 'Super Mario Bros.' Posts Biggest Theatrical Opening Of 2023 So Far
Television News Daily, Wayne Friedman - Sunday, April 9, 2023
"The Super Mario Bros. Movie" dominated national TV airwaves for theatrical ...
- Film Studios Are Back -- But One More Name Wouldn't Hurt
TV Watch, Wayne Friedman - Friday, April 7, 2023
One major player is still not taking an active role in n ...
- Action! Odeon Screens 'Cinematic' Experience
MAD, Fern Siegel - Tuesday, April 4, 2023
The pan-European campaign builds on Odeon's existing branding: "We Make Movies Bett ...
- 'Dungeons & Dragons' Fires Up Box Office At $38.5M, Theatrical TV Ad Spend Down 13% Vs. 2022
MediaDailyNews, Wayne Friedman - Sunday, April 2, 2023
Theatrical movie business for the U.S. and Canada theatrical continues to s ...
- A Real Long-Term Media Plan: How Many Screens Does Amazon Really Want To Be On?
TV Watch, Wayne Friedman - Tuesday, April 4, 2023
Amazon seems to want to own as many different screens as possibl ...
- Tetris Hops On The Web3 Bandwagon With New Brand Rewards Program
Digital News Daily, Colin Kirkland - Friday, March 31, 2023
Tetris has announced the rollout of a new loyalty program that wi ...