• Gig, Monday, February 1, 2010 4:06 PM

Inspired by a bleak performance report from The National Venture Capital Association, GigaOm's Stacey Higginbotham proposes a new strategy for startup companies. One solution for "perking up" returns is a smaller industry and smaller funds placing smaller amounts of money into startups.

Going even further, Higginbotham says: "Maybe the ideal technology startup doesn't need venture capital ... Maybe it can be bootstrapped or backed by angels ... Maybe the ideal technology startup isn't really about making it big through an initial public offering." Moreover, if the new tech startup myth doesn't require a venture capital funding, then success doesn't have to be defined by a relatively rapid, huge exit, i.e., an IPO.

Read the whole story at Gig »