With Howard Stern's five-year Sirius XM satellite radio deal set to expire in January 2011, there's speculation he could jump to terrestrial or Internet radio. Speaking at an industry meeting, Sirius
CEO Mel Karmazin is dubious the company will lose Stern. "In this world of fragmentation, great content prevails. Howard Stern is great content. Having said that, we would like him to stay with us,
and we are optimistic that he will continue to do so."
Karmazin views Internet radio as a competitor, but isn't too worried by it. "There are a lot of choices for audio content," he
remarked. "And obviously, the Internet is one of them. But the question is who's going to the the largest player? And I think that's our spot to lose. I believe we will be the most profitable of audio
content choices."
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