Tag results for "radio"
- Local Media Ad Revenues Forecast To Hit $142B In 2021, But Traditional TV FaltersAlthough traditional TV platforms will decline this year, local TV stations' digit ...
- Sinclair Spins Off Digital Arm, Will Operate As Stand-Alone MarTech Services CompanyCompulse, known as the digital arm of Sinclair Broadcasting Group, on Tuesd ...
- U.S. Ad Economy Continues Expansion In June, But Begins To ModerateThe U.S. ad economy continues to rebound from the COVID-19 recession, b ...
- ENGINE Lets Ad Media Buyers Build, Target Profiles In One PlatformIt launches with an undisclosed agency client to help media buyers bui ...
- 'Eavesdropping' Lawsuit Against Bose DroppedAfter four years of litigation, an Illinois resident has dropped a lawsu ...
- Ad Spending Surges 56% In May, All Media Except Magazines RiseU.S. ad spending continued to rebound in May, according to a ne ...
- Data Shows People On The Move And What It Means For AdvertisingChanges in consumer behavior and attitude will drive shifts in media buyin ...
- Agency Makes 'Green GRP' Buys, First To Offset Advertising's Carbon FootprintIn recognition of World Environment Day, Munich, Germany-based agency Mediaplus Saturday wi ...
- Radio Ad Dollars In 2021 Projected To Rise To $11.7 BillionA year ago, radio was hit with a massive 23.6% decline ...
- Rising Q1 TV Ad Revenues For Univision, But Radio DeclinesThe Spanish-language media company also credits higher overall ad revenue from n ...
- Catalina Partners With iHeartMedia To Help CPG Marketers Measure Podcast ImpactThe arrangement brings together Catalina's data capabilities and iHeartMedia's audio properties. ...
- Q1 Online Gambling Ad Spend Sharply Higher On Local TVThe online gambling on local TV advertising totaled $154 million in t ...
- Walt 'Clyde' Frazier: The Best Broadcaster In AmericaClyde may not realize this, but he is one of the tr ...
- NPR To Offer Paid Subscriptions For PodcastsListeners who pay for subscriptions can avoid hearing sponsorship messages. ...
- Disabled Regularly Access Visual/Non-Visual Media, Utilize Assistive Tools To CompensatePersons with visual, hearing, speech and/or cognitive disabilities are active consumers ...
- Univision Holdings Grows Larger With $4.8 Billion Grupo Televisa DealThe companies claim the deal will result in the largest Spanish-language med ...
- iHeart Shares Jump On Analyst's Bullish Advertising OutlookBofA Securities media analyst Jessica Reif Ehrlich raised her rating on iHea ...
- Jaguar Land Rover, SiriusXM Extend AgreementSiriusXM is now a standard feature in all Jaguar and Land Rov ...
- To Integrate Measurement -- Or Not To Integrate Measurement?In my home country, The Netherlands, Kantar and Ipsos will now deliv ...
- Univision's Core Advertising Drops 6% In Q4, Overall Ads Up 10%Univision says there was softness in various ad categories. But thanks ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data RegulationsThe ad industry continues to roll out new protocols around online da ...
- Nielsen: Daily Media Usage Saw Decline -- Not Surge -- At Height Of PandemicIn a finding that appears to defy conventional wisdom -- not ...
- Local Media Growth Expected, But Not Enough To Counter 2020 DeclinesThis year's increases won't be enough to wipe out 2020's losses. T ...
- Facebook Breaks Ads Attacking Apple, Defends Personalized TargetingThe campaign comes as Apple prepares to implement privacy changes that wi ...
- Japan Reports Worst Ad Year Since Great Recession, 2020 Surpassed Declines Of EarthquakeJapan, the third-largest ad economy in the world, fell 11.2% in 20 ...
- Spotify To Create Audio Ad MarketplaceDevelopment remains in the early stages, but when complete, the Spotify Audien ...
- Meredith, Dive Studios And 'The Economist' Launch New PodcastsMeredith's new podcast, "That New Mom Life," serves postpartum parents. Dive Studio ...
- WNYC, 'The Atlantic' Debut 'The Experiment' Podcast, Exploring The American ExperienceIn the post-Trump era, "The Experiment: Stories From An Unfinished Country" tri ...
- 'New York Times' Admits Fault In Handling 'Caliphate' CorrectionThe Public Radio Program Directors Association (PRPD), which represents 24 public rad ...
- How Media Buying Changed And What Performed Best In 2020At least two-thirds of agencies said they believe targeted forms of advertisi ...
