Tag results for "radio"
- National TV Ad Spending Slips 1% In Q2National TV ad spend for Q2 was down 1%, with cable ...
- Local OTT Advertising To Hit $2B, Doubling 2020 TotalThe average compounded annual growth rate over the past two years f ...
- AM/FM Radio Has Stable Share Of Ad-Supported Audio TimeThe growing audience for streaming audio tends to consist of listeners w ...
- House Committee Moves To Protect Local Broadcasters Running Cannabis Ads From FCC PenaltiesBroadcasters call the bill a "major step forward" to level the playi ...
- RTL AdConnect Rebrands As RTL AdAlliance, Connects Brands With EuropeThe alliance combines RTL AdConnect, G+J I|MS, and Smartclip's sales and med ...
- BIA Lowers Local Advertising Estimates For 2022 To $167.4 BillionBIA Advisory Services now estimates $167.4 billion for 2022-- $5.9 billion low ...
- Black-Owned Radio Stations Are Under-Represented In Media SpendingAfrican Americans make up 13% of the U.S. population, but Black-owned rad ...
- Neuro-Insight Shows How The Brain Reacts To Sound In AdvertisingAudio can change the way consumers feel about a brand. Recent studi ...
- American Car Center Taps Harmelin Media, Cites Local-First ApproachBillings were not disclosed, but the account includes search, social media, OTT/C ...
- National TV Scatter Spending Down 32% Vs. 4 Years AgoUpfront TV ad spending is mostly flat vs. four years ago ...
- DuckDuckGo Launches National Ad Campaign For TV, Radio - Watching YouTracker Radar data suggests the feeling of being watched isn't just ...
- Batman Dethrones Rogan As King Of U.S. Podcasts"Batman Unburied" has bumped the controversial Spotify host down to #2, ...
- 'Effective' CPMs Climb As Prime-Time Ad Spending DeclinesLegacy TV has seen higher "effective" cost-per-thousand prices for deals in t ...
- CTV Will Command 36% Of Total Video Time Spent In 2022,18% Of Video Ad Dollars: IABThe report estimates average time spent per day in 2022 for C ...
- Texas Presses To Proceed Against Google Over Fake EndorsementsTexas Attorney General Ken Paxton is pressing to move forward with ...
- Google Battles Texas AG Over Pixel Radio Ads"Texas does not allege that the advertisements misdescribed or misrepresented the Pix ...
- Statehouse Press Corps Are Expanding, With Some Caveats, Pew Research FindsStatehouse press corps have grown as nonprofit news organizations emerge to fi ...
- NFL Considers Jumping Into The Premium Streaming Video Service GameThe NFL is considering launching its own streaming TV-video service -- tentative ...
- Amazon Focuses On Cable Ads While Target Leads On BroadcastAmazon aired more total spots than Walmart and Target did on radi ...
- Marketers Say Measuring Consumer Attention Is SignificantAdvertisers and agencies also overestimate how much consumers pay attention to soci ...
- Study Benchmarks Cheapest/Most Expensive Ad MediaDigital display, followed by out-of-home, are the most cost-effective. Print newspaper a ...
- TikTok Partnership With Stingray Brings TikToK Radio To Millions Across U.S., CanadaTogether, TikTok and Stingray are launching TikTok Radio throughout the U.S. (availab ...
- TelevisaUnivision Sees 11.4% Gains In Core Advertising For Q4, Radio Up 17%Univision says its ad business witnessed the highest volume and price grow ...
- TV Drives Highest Inflation Among U.S. Media ChannelsA predicted 15% rise in TV advertising prices will more than offs ...
- 'Third Re-Emergence' Of Consumers Will Drive Media HabitsAs COVID-19 cases ebb again, foot traffic at stores and restaurants ...
- Senate Panel Considers Bill Allowing News Organizations To Band Together"Big tech companies are not friends to journalism," Sen. Amy Klobuchar sa ...
- Marketers Plan To Boost Digital Ad Spending On Economic ReboundOnline video is the most popular category of digital media, with 7 ...
- SiriusXM Unveils New 'ID' For Targeting Premium Audio ListenersAudioID's U.S.-based identity offering lives within SXM Media, leveraging datasets across te ...
- P&G Boosts Media Airings By 14% To Lead Top 100 RankingThe maker of Tide detergent aired more than 26 million ads ...
- Texas AG Sues Google Over Radio Endorsement Ads For Pixel 4Google violated a Texas state consumer protection law by arranging for rad ...
