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Bravo Turns TV Shows Into Multiplatform Games

B&C, Thursday, April 1, 2010 11:10 PM

Bravo is planning an expansion into the iPhone and online game business. The network has three games readied, based on its "Top Chef" and "Real Housewives." All will be playable at BravoTV.com, with the Real Housewives game also available for download in the iTunes App Store. The games will be ad-supported when they launch, as well as Facebook Connect enabled.

The first game, "Top Chef Food Fight," will launch in April, and lets users put their pix on top of former "cheftestants" bodies, earning points and badges as they make a mess in the kitchen. The second game, the "Real Housewives Hidden Object Game" will be available in May,tThe third game, "Who Is Top Chef?" launches in June. Games, both Web-based and on devices like the iPhone, have become popular ways to expand a television show's brand to new platforms.

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gaming, television

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