Tag results for "gaming"
- Microsoft Surpasses $40B In Revenue During Holiday QuarterMicrosoft beat analysts' expectations Tuesday, reporting more than $43.1 billion in reven ...
- Still Casual, But Less Dirty: Mobile GamingMobile gaming is for more casual players, but many high-profile gamers crea ...
- Tapjoy Settles With FTC Over In-Game RewardsMobile ad platform Tapjoy has agreed to monitor the outside advertisers ...
- Global App Spending Rose 35% On Christmas, Reaching $407 MillionSpending on mobile apps and games in 2020 had a record-breaking yea ...
- Big-Box Retailer Ad Spending Spikes Ahead Of HolidaysComparing average weekly spend since November to average weekly spend from April-Octobe ...
- Google Services Just The Beginning Of Subscription-Based Offers In 2021Apple created hardware, then a services business and subscriptions. Whether or n ...
- National TV Video-Game Spending Sinks, 'Cyberpunk 2077' Issues RemainOverall video-game spending in terms of platforms and games is down sharp ...
- The 'Cyberpunk' ProblemOver the past few months, many gamers shed doubt on the much-anticipat ...
- Sony Pictures Looks To PlayStation Integrations, No Plans To Change Theatre, Streaming WindowsBig-budget films need a specific theatrical exclusive showing to make money, a ...
- Rising Video Games, Streaming Rates May Threaten Traditional TVThe number of video-game players has grown five times over the la ...
- Agency Veteran Chris Jones To Lead FanDuel Group Corp. Comm.In the role Jones will lead communications, corporate affairs and the company ...
- Metaverse, Metaverse, Metaverse - Your Monthly ReminderWhere can you find Baby Yoda & the Mandalorian, Wolverine, Kratos, Ir ...
- Fox Helps Raise Capital For Flutter's Purchase Of FanDuel StakeFox, which reportedly owns a 2.6% share in Flutter now, will participa ...
- AT&T Sells Crunchyroll To Sony For $1.18 Billion, More DirecTV OffersLooking to pay down debt -- and jettison non-core business -- AT& ...
- GYK Antler Creates Campaign Elements For New Lottery Game Shared By Three StatesThe agency won the project to create the foundational elements for ea ...
- The Grinch Bots That Stole Christmas, Walmart Accused Of Allowing ThemWalmart is allowing auto-generated bots to dominate purchases for the difficult-to-find So ...
- Comscore Strikes Deal With Mobile In-Game Ad Company Anzu, Stock Soars On MondayAdvertisers will be able to measure in-game ad campaigns in real-time a ...
- Nintendo Halo Effect, Search Share Rises With Release Of Next-Gen PlayStation, XboxSearch data from Captify revealed that PlayStation 5 had the majority sha ...
- Video Game Sales Grow 14% To $10.6 Billion In OctoberNielsen company SuperData says consumers spent 14% more on digital games ...
- Sinclair, Bally's Ink Gaming Integration Deal, Rebrand RSNsSinclair's financially troubled RSNs will be rebranded under the Bally's name an ...
- WPP Agencies To Use Anzu.io Platform For Online Gaming AdsThe companies have announced a deal whereby WPP and its agencies wi ...
- Audio Ads Aim To Offer A Less Intrusive Mobile Gaming OptionAudioMob's reward-based audio gaming ad format, still in beta, is already bei ...
- Spider-Man Influencers Spin Web on Twitch, Capturing GamersTheatrical ticket data showed gamers comprised 25% of the audience. Historically game ...
- DDB Worldwide Creates New Gaming AgencyMore than 2.3 billion people identify as gamers, a pretty big targ ...
- Deepen The Data In Gaming And Esports - Get To The GamerYouGov released its first major Gaming & Esports report, which includes gener ...
- ESPN Ends Daily News Coverage Of Esports, But Who Cares?Esports viewership is growing -- but it hasn't translated into mainstream accepta ...
- Sony PlayStation And Microsoft Xbox New Consoles To Launch This YearSony PlayStation continues to outspend competitors in major national TV advertising ...
- Honda Targets Gen Z With Civic Reveal On TwitchBuilding visibility among the gaming community is "critically important" for the Hon ...
- What A CTV Future Will Look LikeQuite likely, CTV platforms will dominate not just the world of ...
- Pokemon Go Just Keeps Going -- COVID-19 Just Makes It StrongerPokemon Go had its best year ever -- over $1B in sal ...
