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April 28, 2021, Virtual
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May 11 - 12, 2021, Virtual
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May 26 - 27, 2021, Virtual
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June 10 - 11, 2021, Virtual
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Tag results for "gaming"
Sling TV, DraftKings Launching Sports Betting Channels
Digital News Daily, Karlene Lukovitz - Thursday, April 22, 2021
The Dish Media-owned vMVPD and DraftKings are starting with a basketball betti ...
YouTube Select Sponsorships Announced To Focus On Seasonal Events
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 20, 2021
Brands want to connect with consumers searching for entertaining videos, from cultur ...
Video Streaming Churn Up 85%, Gen Z Prefers Games Over TV And Movies
Video Insider, Karlene Lukovitz - Monday, April 19, 2021
The good news: Just 3% of those cancelling video services are n ...
When It Comes To ESPN's NBA Wagering Game, Who Really Wins?
TV Watch, Wayne Friedman - Friday, April 16, 2021
With the influx of sports betting/gaming growing in conjunction with content ...
Email Marketing At We're Not Really Strangers
Around the Net in Email, Ray Schultz - Thursday, April 15, 2021
The card game marketer We’re Not Really Strangers has an avant gar ...
'Unbreakable' Game Controller From Fios Trolls Slower ISPs
Marketing Daily, P.J. Bednarski - Tuesday, April 13, 2021
Verizon's Fios video spoofs internet lag rage-quitting, "invents" an unbreakable controller f ...
Sinclair's Bally Sports RSNs Look For Better Days -- And More Virtual Pay TV Carriage
Television News Daily, Wayne Friedman - Friday, April 2, 2021
Heading into the new baseball season, Sinclair's Bally Sports has some hurdl ...
TV Networks Continue To Hype Sports Betting Businesses
TV Watch, Wayne Friedman - Wednesday, March 31, 2021
Virtually all TV-centric sports operations have some wagering/gaming connections. That includes ESP ...
ByteDance Buys Gaming Studio For $4B In Move Toward Ecommerce, Less Reliance On Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 24, 2021
ByteDance's push into gaming will diversify its business model away from advertisi ...
Video-Game Revenue Soars, New Consoles Key
MediaDailyNews, Wayne Friedman - Monday, March 15, 2021
Top sellers were Nintendo's "Super Mario 3D World + Bowser's Fury" a ...
Google Search Terms Identify How Gamers Changed Behavior During COVID-19 Pandemic
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 15, 2021
Gaming became a major pastime and a way to socialize while soci ...
One Year Later, Mindshare Finds Americans More 'Hopeful,' But Less 'Prepared' Too
MediaDailyNews, Joe Mandese - Wednesday, March 10, 2021
One year and 19 in-depth consumer tracking studies later, Americans are feeli ...
Liquid+Arcade Promotes Nikki DePaola to VP/ Media
People on the Move, Steve McClellan - Tuesday, March 9, 2021
Video-game marketing specialist Liquid+Arcade--FKA Liquid before a recent
--has promoted Nik ...
TV Networks, Distributors Seek Sports Wager Deals As Content Costs Rise
TV Watch, Wayne Friedman - Monday, March 8, 2021
TV networks are seeking future revenue-generating businesses. Gambling/gaming companies are an obvio ...
FanDuel Betting It Can Grow Even Bigger With New Content Deal
Mediapsssst, Richard Whitman - Wednesday, March 3, 2021
The sportsbook giant has struck a deal with WAVE.tv for the latt ...
Don't Worry, Be Unhappy
Mobile Insider, Joe Mandese - Thursday, March 4, 2021
The most unhappy app environments are -- in this order -- socia ...
Comcast 2020 Performance Data Shows Customers Generated 1 Trillion-Plus Internet Requests Daily
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 3, 2021
Comcast 2020 traffic patterns reveal a sharp surge in March and Apri ...
Dish Network, DraftKings Make Integration Deal With Sports Wagering
Television News Daily, Wayne Friedman - Wednesday, March 3, 2021
Initially, Dish customers can wager on NCAA basketball, NBA and NHL ga ...
Dunkin' Teams With Twitch Rivals North America To Reach Gamers, Viewers
Marketing Daily, Steve Ellwanger - Thursday, February 25, 2021
The relationship aims to connect Dunkin' with people who are brand-flexible a ...
Gaming Is Emerging As Next Dominant Tech Platform
Media Insider, Dave Morgan - Thursday, February 25, 2021
"Most digital activities (e.g., search, social, shopping, live events) will increasingly ta ...
2020 Gaming Benchmark Report Shows How COVID-19 Pandemic Changed Behaviors
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 24, 2021
Mobile game ad revenue grew by more than 8% in 2020 overa ...
Lexus Reveals Vehicle Created By Twitch Gamers
Marketing Daily, Tanya Gazdik - Saturday, February 20, 2021
Lexus is targeting its youngest, most diverse customer yet for the I ...
FTC Urged To Investigate Prodigy Math Game Over Alleged 'Bait-And-Switch' Tactics
Digital News Daily, Wendy Davis - Friday, February 19, 2021
Prodigy Education dupes people by representing that its popular online math ga ...
Game Playing: Customer Service Lags At Gaming Firms
Email Insider, Ray Schultz - Tuesday, February 16, 2021
Only 54% of gaming companies have an easily accessible email address, Neto ...
Nigel Morris, Rob Norman 'In-Play' Again: Join Gaming Ad Startup
MediaDailyNews, Joe Mandese - Tuesday, February 16, 2021
Two former top media agency execs -- Dentsu/Aegis' Nigel Morris and GroupM ...
Bidstack, Moat Work With Dentsu To Thwart In-Game Ad Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 12, 2021
On Friday Dentsu and Moat shared performance and verified general invalid traff ...
New Fox Slot-Machine Game Show Looks Familiar
TVBlog, Adam Buckman - Friday, February 12, 2021
Fox's new "Cherries Wild" sounds an awful lot like "The Joker's Wild ...
Casual Games: Big User Bases But Modest Time-Spent, Consumer Spend
Mobile Insider, Karlene Lukovitz - Thursday, February 11, 2021
Marketers need to tailor their approaches based on the reach-versus-engagement differences ...
Amazon Advertising: Monthly Viewers Have Nearly Tripled To 55 Million
Television News Daily, Wayne Friedman - Thursday, February 4, 2021
The total of 55 million monthly active viewers for its ad-supported O ...
Warner Music Group Q1 Revenues Up 6.2%, Digital Revenue 17% Higher
MediaDailyNews, Wayne Friedman - Tuesday, February 2, 2021
Steve Cooper, Warner Music Group CEO, stated that "despite the impact ...
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