• by John Capone , April 28, 2010

As every Target, Dunkin' and Pepsi knows, Facebook can be a vital part of reaching out and engaging with consumers. It can be an equally great place for shady spammers hawking erectile dysfunction drugs and ringtones to hijack a brand's fanbase by plastering with the wall with all sorts of sordid come-ons and clogging your feed.

And while Facebook offers some moderation tolls for brand, some are frustrated with keeping up with jammers. LiveWorld, a social marketing agency specializing in community moderation, Wednesday is releasing what it says is a supercharged moderation system capable of scanning more than 500 comments an hour.