Google, Intel and Sony are about to announce an ambitious plan to bring Web services to consumers' TV sets, reports The
Financial Times. For Google, the so-called "Smart TV" platform will represent a "significant breakthrough into consumer
electronics and the broadcast industry," FT.com writes. "Intel's Atom microprocessor and Google's Android operating system are spearheading their assault on set-top boxes and TVs featuring integrated
Internet services." To date, technology companies have had little success penetrating the TV industry, but both Google and Intel are now seeking to take advantage of service providers and TV
manufacturers desire to catch consumers' attention with newfangled web capabilities and interactive content. An official announcement is expected during Google's annual developer conference in San
Francisco on Wednesday or Thursday.